Jacquelyn Mueller

Aug 15, 2024 | gcimagazine.com | Jacquelyn Mueller

According to Circana, Gen X (born between 1965 and 1980) consumers are heavier purchasers of makeup and fragrances compared to boomers, millennials and Gen Z. In terms of skin care products, Statista reports that moisturizers were the most popular among Gen X consumers in 2022. Larissa Jensen, vice president and beauty industry adviser at Circana, says that Gen X is a "highly engaged beauty consumer" that the beauty industry needs to pay closer attention to.

Jul 30, 2024 | nailpro.com | Jacquelyn Mueller

The Nailpro Master Challenge is returning to the Nailpro Nail Show this year in more ways than one. Brand new for the 2024 show, we are unveiling a virtual competition, entitled "Out of This World."To bring this year’s show theme of Next Gen Beauty to life, Nailpro is challenging nail techs to come up with their most creative universe/galaxy-inspired nail set.

Jul 24, 2024 | perfumerflavorist.com | Jacquelyn Mueller

Gen Z consumers are becoming more engaged in fragrance, with TikTok driving 66% of their fragrance purchases, according to Circana. There has reportedly been a spike in fragrance-related content on the social media platform, which has driven interest in the segment by Gen Z users. Jacquelyn Wenskus, director, fragrance category analyst at Circana, said, "Gen Z is more inclined to try new scents and mix and match depending on their mood or vibe.

Jul 24, 2024 | cosmeticsandtoiletries.com | Jacquelyn Mueller

Gen Z consumers are becoming more engaged in fragrance, with TikTok driving 66% of their fragrance purchases, according to Circana. There has reportedly been a spike in fragrance-related content on the social media platform, which has driven interest in the segment by Gen Z users. Jacquelyn Wenskus, director, fragrance category analyst at Circana, said, "Gen Z is more inclined to try new scents and mix and match depending on their mood or vibe.

Jul 2, 2024 | gcimagazine.com | Jacquelyn Mueller

Skin care brand Youzu, founded by Tina Dao, promotes the combination of skin care and inner healing to consumers, something the founder says separates Youzu from others in the industry. The brand's website functions not only as a retail space but also as a community and resource hub. It features a community forum, creating an environment to connect users with skin care and holistic wellness professionals, as well as with each other.