Jamie C. Cruz

Mar 14, 2024 | multihousingnews.com | Jessica Fiur |Jamie C. Cruz |Jim Cunningham |Jim Love

It's a lot cheaper to keep a renter than to find a new one. Need ideas to get those lease renews? Our experts give their top tips. If you have a good renter, you want them to renew their lease—they’re a known quantity. Plus, it’s a lot more cost effect to keep a resident than to find a new one. Do you need some help getting those leases renewed? The MHN Executive Council shares their best tips for resident retention.

Feb 21, 2024 | multihousingnews.com | Jessica Fiur |Christine Gustafson |Jamie C. Cruz |Michael Napovanice

Which KPIs should you focus on? Multifamily marketers have many KPIs: clicks, shares, opens… But what actually matters to the C-suite? The MHN Executive Council shares their insights. Christine GustafsonMultifamily marketing is a fascinating field that involves understanding the prospect and resident, creating global and community-specific value and communicating effectively.