Articles

  • 1 month ago | ourcommunitynow.com | Juliet Macur |Jason Andrew

    Share At the end of his figure skating performance, when the last note of his parents’ favorite song played in an arena packed with spectators and heavy with sorrow, Maxim Naumov dropped to his knees at the center of the ice.

  • 1 month ago | nytimes.com | Juliet Macur |Jason Andrew

    At the end of his figure skating performance, when the last note of his parents' favorite song played in an arena packed with spectators and heavy with sorrow, Maxim Naumov dropped to his knees at the center of the ice. He remained there for what seemed like forever, awash in a spotlight, looking lost and sobbing.

  • Nov 25, 2024 | smartcompany.com.au | David Adams |Mia Fileman |Megan Flynn |Jason Andrew

    Poor Jaguar. After launching a controversial rebrand, the storied carmaker has earned a chorus of detractors. Even worse, the loudest critics — those noble defenders of Jaguar’s heritage, who say the new-look logo and identity erase its history — don’t seem to care about the company at all. If Jaguar abandons the rebrand, it will be a capitulation to ‘fans’ arguing in bad faith.

  • Oct 22, 2024 | smartcompany.com.au | Jason Andrew

    An underlooked aspect of building valuable consumer brands is uncovering mispriced assets. For example, what everyday items are undervalued? Everyone wants an iPhone. That’s fairly priced. Here’s one answer: eskies, or as the Yanks put it: ‘Coolerrrrs’Creating a ‘premium’ version of everyday items is one way of value creation and a prime example of this is the story of Yeti. In 2006, Roy and Ryan Seiders decided they were going to start a ‘cooler’ company. Roy and Ryan were outdoorsy fishing guys.

  • Sep 29, 2024 | smartcompany.com.au | Jason Andrew

    article-article-body Laurence Escalante built Virtual Gaming Worlds (VGW) Holdings from his basement into a global gambling powerhouse that does nearly $5 billion in revenue. In 2023, VGW was the sixth largest private company in Australia by turnover with 1200 employees globally. Today, you’ll find Laurence sun-baking on Lamborghini yachts or driving one of his 120 supercars.

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