Jason Goldberg

Chicago

Host, The Jason & Scot Show and Contributor at Forbes

Chief Commerce Strategy Officer @PublicisGroupe; Host of Jason & Scot E-commerce Podcast; Digital commerce, retail SME; @Forbes contributor (opinions=mine)

Articles

The Art of Scale

2 months ago | bbrief.co.za | Jason Goldberg

Mastering the Craft of GrowthBy Jason GoldbergAre you ready to scale your business but not entirely sure how? Then Jason Goldberg’s book, The Art of Scale, is what you need.
Holiday 2024 recap: Where did the growth go?

Jan 8, 2025 | the-future-of-commerce.com | Jason Goldberg

With December behind us, the commerce industry is getting its first glimpse of 2024’s overall holiday performance. While final retail sales numbers are still being finalized, early indications point to an average—or slightly below average—season. The National Retail Federation (NRF) of 2.5%–3.5% (Nov 1–Dec 31), falling short of last year’s 3.9%.
2024 holiday retail outlook: Wary consumers, vibe-cession, 5 fewer shopping days result in mixed forecast

Nov 24, 2024 | the-future-of-commerce.com | Jason Goldberg

The 2024 retail holiday outlook is shaping up to be one of the most pivotal in recent memory for retailers. With fewer shopping days, new consumer habits, and a mixed economic outlook, the stakes have never been higher. This complex combination likely will result in clear winners and losers this holiday season. As the countdown begins, one question looms large: Will your business be able to rise to the challenge? In 2024, agility and strategic innovation are absolutely essential.
AI Shopping Agents Are Here: They Will Reshape Retail And Advertising

Nov 22, 2024 | forbes.com | Jason Goldberg

In 2007, Steve Jobs stepped onto the stage and, with his now-legendary “one more thing” moment, unveiled the iPhone. Few realized at the time that this device would usher in an era that fundamentally transformed commerce, reshaping how people discover, buy, and interact with products. Fast forward to today, and another transformative shift is on the horizon. Perplexity’s launch of “Shop Like a Pro” may be the tipping point for a new era: AI Agent Commerce.
The Holiday 2024 Shopping Season Will Be Unlike Any Other

May 29, 2024 | forbes.com | Jason Goldberg

As we approach the 2024 holiday season, marketers are facing an unprecedented confluence of major events that will shape consumer behavior and spending patterns. The Summer Olympics in Paris, a contentious presidential election, and a shortened holiday shopping season will all intersect, creating challenges and opportunities. Here's how marketers can strategically navigate this unique landscape to maximize engagement and revenue.
Amazon Dominates 2023 Retail Landscape With Record Q4 Earnings

Feb 12, 2024 | newsbreak.com | Jason Goldberg

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Amazon Dominates 2023 Retail Landscape With Record Q4 Earnings

Feb 12, 2024 | forbes.com | Jason Goldberg

Last week, Amazon unveiled its Q4 earnings, marking an unprecedented success.
4 US retail trends transforming the industry in 2024

Feb 7, 2024 | the-future-of-commerce.com | Jason Goldberg

0 shares Listen to article Coming after three years of massive, pandemic-driven growth that shattered records, 2023 wasn’t expected to be a great year for US retail. US retail sales grew 7.7% in 2020, 13.6% in 2021, and 8% in 2022. In 2023, retail sales growth were expected to slow, with the National Retail Federation forecasting a growth rate of 4% to 6%. Before the pandemic, US retail sales grew an average of 3.6% every year.
NRF Big Show 2024: A retail odyssey with SAP

Jan 12, 2024 | the-future-of-commerce.com | Jason Goldberg

Have you ever wondered what the future of retail looks like? As I pack my bags for the NRF Big Show 2024 in New York City, I can’t help but reminisce about my first NRF experience. It was a revelation, a glimpse into the transformative power of retail on every aspect of our society, and I was instantly hooked. While the retail industry has completely transformed in the 30 years since my first Big Show, the show remains the epicenter of the retail industry.
From farm to consumer: Solving real business problems

Jul 25, 2023 | the-future-of-commerce.com | Jason Goldberg

0 shares As a self-proclaimed “Retailgeek,” I’ve been fortunate to witness firsthand the myriad ways technology has evolved to enable, enhance, and expedite commerce. One such transformation was at SAP’s Sapphire event in Orlando. The farm-to-consume showcase led attendees from the farm, through some intricate supply chain processes, and ended at consumption in the form of ice cream treats produced on site.