Jillian Urcelay

New York

Features Editor, 20/20 Magazine at WebMD

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Articles

Drew Oppermann

2 weeks ago | 2020mag.com | Jillian Urcelay

Jillian Urcelay: How does the DITA Lancier collection differentiate itself from the rest of the line? Drew Oppermann: DITA Lancier is a new collection from DITA with its own concept and target market. DITA has identified a gap in the sunglass market. It’s for the consumer who wants a premium performance sunglass lens but also wants a stylish, elevated look. See the world better without sacrificing style.
Speculating Quick Tips

3 weeks ago | 2020mag.com | Jillian Urcelay

By Jillian Urcelay1Creative and unique shapes and materials are a staple for Independent Eyewear designers. Wood, marble, horn and other exclusive materials paired with exaggerated and oversized designs create fun and interesting frames. 2 Narrow designs continue to trend in both sunwear and optical styles. Stock up on smaller black sunglasses, rimless options and tortoise oval optical frames. 3Independent brands are known for their superior craftsmanship.
More from MIDO

1 month ago | 2020mag.com | Jillian Urcelay

Each year, the eyewear world comes together for three days in Milan to preview the industry’s top offerings. I had the opportunity to fly to Italy to join the 42,000 other attendees from 168 countries and 1,200 exhibitors for the MIDO 2025 international trade show at Fiera Milano, Rho. The show floor was expansive, taking up seven pavilions and crowded with excited visitors. There was a clear focus on sustainability, inclusion and innovation that was ever present throughout the exhibition.
Celebrating Independents

1 month ago | 2020mag.com | Jillian Urcelay

Blake continues to pave the way for innovative eyewear with this dramatic shield for the most daring wearers. DURRELL from Blake Kuwahara This coffee-colored frame squares off to create a strong and smooth masculine style for him.
Frame of the Month

1 month ago | 2020mag.com | Jillian Urcelay

Spring is on the horizon, and we are feeling ready for a wardrobe refresh. In the fashion world, earthy tones and timeless neutrals continue to trend. We are seeing natural colors such as ivory, tan, brown and shades of green make their way from the runway to eyewear collections worldwide. This ETNIA BARCELONA optical style blends those colors seamlessly, offering a perfect frame for the upcoming season.
What Eye Hear

1 month ago | 2020mag.com | Jillian Urcelay

By Jillian Urcelay1 MARCHON EYEWEAR and Kendra Scott have entered into an exclusive, long-term licensing agreement. New sunwear and optical styles designed under this partnership will be available in the U.S. starting September 2025. 2 SILHOUETTE has won MIDO 2025’s Stand Up For Green Award for skillfully combining design and sustainability by prioritizing efficient use of resources and waste reduction.
Ken Weissman

1 month ago | 2020mag.com | Jillian Urcelay

Jillian Urcelay: Who is the target demographic for your B.M.E.C. collection? Ken Weissman: B.M.E.C. is designed for men with larger facial features who want all-day comfort, masculine styling and quality construction at an affordable price. To ensure a perfect fit, eye sizes range from 53mm to 64mm and longer temples measure up to 160mm. How would you describe styles and features in this release?
Speculating Quick Tips

1 month ago | 2020mag.com | Jillian Urcelay

By Jillian Urcelay1Green is the color of the season with shades of hunter, emerald, mint and teal making their way across both sunwear and optical styles for men and women. 2 Metals are back and better than ever. We are seeing a surge of shiny silver, deep bronze and antique nickel trending in aviator and navigator styles this spring. 3Sunwear trends this season include neutral muted toned frames paired with lightly tinted colorful lenses. Show off your personality with one of these youthful styles.
Moncler

1 month ago | 2020mag.com | Jillian Urcelay

EssilorLuxottica debuts its Moncler spring/summer 2025 eyewear collection. Featuring gender-neutral silhouettes, each style is aesthetically unique yet committed to craftsmanship. Amplified pilot shapes evoke performance wear, styled with athletic rubber accents, mirrored lenses or faceted temples. Shield silhouettes and wraparound shades allude to the style cues of sports apparel, delivered in frosty metals with statement lenses.
Wheels Up

2 months ago | 2020mag.com | Jillian Urcelay

As always, it’s been a busy start to the new year for the 20/20 staff. We’ve managed to get three issues out in just six weeks’ time—an extremely impressive feat for our small team. Adding in “out of office” vacation days for the holidays, as well as traveling for press trips and industry events makes it even more notable.