Jim Lauria

1 month ago | irrigationtoday.org | Jim Lauria

As water scarcity intensifies and the demands on agricultural systems grow, the principles of smart irrigation take on new urgency. Smart irrigation is not just about technology but about making informed choices to ensure efficient water use, high crop yields and sustainable farming practices. The Irrigation Consumer Bill of Rights, championed by experts like Charles Burt, PhD, underscores these principles by advocating transparency, efficiency and sustainability in irrigation practices.

1 month ago | jim-lauria.medium.com | Jim Lauria

Once upon a time, a few too many drinks led to an ill-advised phone call to an ex, a secret crush, or a poor, unsuspecting friend. We called it drunk dialing — and we mostly regretted it by morning. But now, in the age of artificial intelligence, the rules of late-night impulsiveness are changing.

2 months ago | irrigationandlighting.org | Jim Lauria

The irrigation industry is evolving rapidly, driven by advancements in technology, environmental sustainability and the growing complexity of client needs. Success in this field hinges not only on technological innovation but also on cultivating a skilled, motivated and forward-thinking workforce. Incorporating U.S. military veterans in your workforce can be instrumental in shaping a resilient, skilled team, and there are effective strategies to support integrating them into your crew.

Jan 28, 2025 | wateronline.com | Jim Lauria

By Jim Lauria I first read Mihaly Csikszentmihalyi’s Flow: The Psychology of Optimal Experience in 1990, then again in 2004, 2014, and 2018. I revisited it most recently when it was referenced by Jim Murphy in Inner Excellence, the book that AJ Brown, wide receiver for the Philadelphia Eagles, was reading on the sidelines during a playoff game. Thanks for the influence, AJ, and for contributing to my efforts to tell water’s story and its connection to everything we hold dear.

Nov 26, 2024 | irrigazette.com | Jim Lauria |VP Sales |Mazzei Injectors

Rain picks up carbon dioxide (CO2) as it falls. The carbon dioxide that dissolves into the rainwater forms carbonic acid, gently reducing pH. Moraga replicated the concept in his ECO2MIX system, dissolving CO2 from tanks into irrigation water.