Jitesh Ubrani's profile photo

Jitesh Ubrani

Toronto, United States

Research Manager at IDC covering wearables, smartphones, tablets, PCs, gaming, AR/VR, smart home devices, and all things mobile. Opinions expressed are my own.

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Jitesh Ubrani
Jitesh Ubrani @JiteshUbrani
22 May 25

Looks like @getviture will be launching new glasses too!

VITURE
VITURE @getviture

This Year, The Best Is Yet To Come… When true power is unleashed — nothing comes close. The Beast Awakens — July 8. A New Era Begins. Follow us and share this post for a chance to experience it before anyone else. https://t.co/ovLszwQHFI

Jitesh Ubrani
Jitesh Ubrani @JiteshUbrani
20 May 25

.@XREAL_Global Project Aura will make a great travel companion (their glasses already are) but will also add all the media/gaming/productivity benefits of #AndroidXR. Form factor is more compelling than the typical toaster-on-face like other MR headsets. https://t.co/wZUerg7wdY

Jitesh Ubrani
Jitesh Ubrani @JiteshUbrani
20 May 25

Google partnering with Warby Parker and Gentle Monster for #AndroidXR is a good move to compete with Meta/ EssilicsorLuxottica. But so far no one has done a good job at educating the retail sales force or opticians that sell these glasses. That will be one of the keys to uptake