Jo Chang

2 weeks ago | uxmatters.com | Jo Chang |Pabini Gabriel-Petit

Western cultures often regard AI as a tool to enhance productivity, despite accompanying fears of job replacements and ethical concerns. … Individuals shape their environments rather than adapt to them. Artificial intelligence (AI) has penetrated nearly every aspect of our digital lives, from personalized recommendations on ecommerce platforms to complex systems for healthcare and finance. While AI might seem universal, cultural perspectives have great influence on its adoption.

2 months ago | uxmatters.com | Jo Chang |Pabini Gabriel-Petit

Before delving into this topic, it’s important to recognize that discussions on cultural differences are often oversimplified or generalized. To address this concern, I have compiled specific, relevant case studies that offer a thorough demonstration of the points that I’ll be discussing in this column. The Role of Social Proof in Online Banking Social proof reassures customers and validates services by allowing customers to learn from others’ experience and feedback.

Dec 2, 2024 | uxmatters.com | Jo Chang |Pabini Gabriel-Petit

Social ecommerce has rapidly emerged across the world by leveraging social interactions to drive online sales. In recent years, social ecommerce has rapidly emerged across the world by leveraging social interactions to drive online sales. Examples include influencer-driven shopping on Instagram in the US, Line Shopping’s chat-based social ecommerce in Japan and Thailand, and Pinduoduo’s group-buying model in China.

Sep 30, 2024 | uxmatters.com | Jo Chang |Pabini Gabriel-Petit

Many of the key platforms that we all use have a West-centric mindset. Thus, interacting with these user interfaces can present challenges to people who belong to cultures that diverge from Western norms. Digital products connect people across cultures, making the world so globalized that distances become smaller and relationships closer. However, many of the key platforms that we all use have a West-centric mindset.

Dec 18, 2023 | uxmatters.com | Jo Chang |Pabini Gabriel-Petit

At the intersection of East and West, … the interplay between imitation and innovation has shaped the evolving digital landscape. Today, the world of digital product design exists at the intersection of East and West, where the interplay between imitation and innovation has shaped the evolving digital landscape. As a UX designer experiencing various cultures, I want to explore how their intersections impact the user interface (UI), the user experience, and product strategy.