Joanna Simpson

Oct 27, 2024 | hackernoon.com | Joanna Simpson

Customers aren’t waiting for Black Friday to start holiday shopping, nor should your company. Most shoppers already work to gather holiday gifts in November or even October, holiday shopping trends start well before Thanksgiving in the United States. Customers are shopping early, looking for great deals, and spending their money carefully. Understanding recent holiday shopping insights can empower companies to make data-driven decisions.

Aug 23, 2024 | hackernoon.com | Joanna Simpson

No company out there that wants to provide bad customer service. Everyone is focused on the customer experience or CX, and every company claims to be focused on creating a “good” experience for their customers. After all, that is what customers expect from businesses in our current marketplace. What is a “good” customer experience? Sometimes, good enough indicates that you’re trying not to create a bad experience.

Jun 7, 2024 | hackernoon.com | Joanna Simpson

It is far more expensive to find a new customer than it is to keep an existing one. Harvard Business Review determined that better customer retention rates can increase profits by up to 95% – and that’s as simple as making customers happy. So, how do you go about retaining customers? There are many different customer retention strategies that span the range of customer experiences. There is, of course, a foundation of satisfactory products or services.

May 23, 2024 | jointwastesolutions.org | Joanna Simpson

Due to the roadworks on Byfleet Road, from 31 May, waste and recycling collections in locations nearby will be starting earlier from 5.45am. This is 45 minutes earlier than when collections would normally start in Elmbridge. This change will ensure that collections are carried out safely and at a time when there are less pressures on the local infrastructure. We have been told that these roadworks will continue for 10 weeks from 31 May.

Mar 27, 2024 | hackernoon.com | Joanna Simpson

Online reviews are a powerful force in brand reputation management. If your business has an online presence, or even if you trade locally, how customers express opinions about your products and services in reviews matters. Research confirms this perspective as over 95% of customers read online reviews before they shop. For some businesses, this may seem a daunting statistic.