Johanna Ehses

Sep 19, 2023 | morethandigital.info | Johanna Ehses

This article is about 12 measures to strengthen the visibility of the employer brand. It also discusses the respective benefits of these measures and how they can help. In times of a shortage of skilled workers, a strong and authentic employer brand is more important than ever. With a clear employer brand, more qualified candidates apply, employees are more motivated and retention decreases.

Aug 22, 2023 | morethandigital.info | Johanna Ehses

In this article we will dive into the world of data-driven employer branding. We will look at topics such as the relevance & opportunities of data as well as types and sources of data. The ideal basis for business-relevant decisions is data. Data can be used to support employer branding and to attract and retain talent – because deciding what, how and where to communicate is more difficult today than ever before.