John Hall

1 week ago | forbes.com | John Hall

Companies don’t earn trust overnight. It takes consistency to build trust, and it can take only one awful experience to erode it. Establishing faith in your brand has roots in the human-to-human interactions between the company and its audiences, which include employees as much as they do buyers. But at a time when AI and automation seem to be replacing human-to-human connections, trust is becoming even more pivotal. The adoption of AI-driven tech isn’t slowing down.

1 week ago | toffeeweb.com | John Hall

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2 weeks ago | inc.com | John Hall

Regardless of what industry your brand operates in, chances are, your niche is more crowded than you first expected. As much as you’d like to have a truly unique brand, the reality is that there are likely many other brands that are very similar to yours. While this may feel discouraging at first, you can still find success. By identifying ways to better position your brand, you can build a loyal customer base, even in a crowded niche.

2 weeks ago | flipboard.com | John Hall

Barbara Corcoran Says You Need 2 Types of People to Build a Successful Business: 'I Use That Formula in Everything I Do'Corcoran says every business needs an "expander" and a "container" to grow. Here's why. Real estate entrepreneur and investor Barbara Corcoran says there are only two kinds of people at work: expanders and containers. "And you're going to need both if you're planning to build a big business," …

2 weeks ago | forbes.com | John Hall

As a leader, I’ve read my fair share of resumes. These professional snapshots often call out a candidate’s hard skills, anything they’ve learned or developed during their professional career. Very rarely does a resume include soft skills, or the learned behaviors that enable them to get their job done effectively and efficiently. These traits and attributes, however, are becoming increasingly important to the workplace because they directly relate to a company’s culture.