
John Jantsch
Blogger and Podcast Host at Duct Tape Marketing Podcast
John Jantsch is a marketing consultant, speaker, and author of Duct Tape Marketing, The Referral Engine, and The Ultimate Marketing Engine
Articles
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1 month ago |
ducttapemarketing.com | John Jantsch
John Jantsch (00:00.92)Hello and welcome to another episode of the Duct Tape Marketing Podcast. This is John Jantsch. My guest today is Margie Warrell. From the outback Australia to Fortune 500 boardrooms, and the US Congress, Dr. Margie Warrell is a global authority on leadership, courage and navigating risk. Bestselling author, speaker and coach, she empowers people to make bold decisions. She's also the host of a show like this called The Live Brave Live. There go. I'll get it right.
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1 month ago |
ducttapemarketing.com | John Jantsch
In this episode of the Duct Tape Marketing Podcast, I interviewed Sam Dunning, founder of Breaking B2B, an SEO firm specializing in SEO for revenue—not vanity metrics. Sam shares his insights on how small businesses can compete with industry giants in Google rankings by focusing on B2B SEO strategies that drive organic traffic and real conversions.
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2 months ago |
ducttapemarketing.com | John Jantsch
In this episode of the Duct Tape Marketing Podcast, I interviewed Bruce Clay, widely regarded as the “Father of SEO.” With a career spanning nearly three decades, Bruce has witnessed every major shift in search engine optimization—from the early days of simple keyword ranking to today’s AI-driven landscape. During our conversation, Bruce shared powerful insights into how Google ranking, AI-generated content, and SEO strategy are evolving in 2025.
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2 months ago |
ducttapemarketing.com | John Jantsch
John Jantsch (00:00.981)Hello and welcome to another episode of the Duct Tape Marketing Podcast. This is John Jantsch. My guest today is Jim Squires. He's a Reddit's EVP of business marketing and growth. He oversees the strategy and expansion behind Reddit's marketing efforts as they relate to our growing advertiser base. So their growing advertiser base is probably what I should have said. Jim, welcome to the show. Jim Squires (00:23.662)Hi John, it's great to be here.
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2 months ago |
ducttapemarketing.com | John Jantsch
John Jantsch (00:00.972)Hello and welcome to another episode of the Duct Tape Marketing Podcast. This is John Jantsch. My guest today is Rand Fishkin. He's a co-founder and CEO of Spark Toro, an audience research software company and indie game developer at Snack Bar Studio.
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Your brand isn’t just for customers it’s for potential employees too. Gen Z is scanning your vibe before they apply. If you’re not showing up with clarity and authenticity, they’ll scroll on. Hear more from my chat with Len Silverman: https://t.co/S9FlF2b1IZ https://t.co/37x5r9cALX

Innovation isn’t invention — it’s recombination. Your background is raw material for your next big idea. I asked Lori Rosenkopf how mixing experiences creates real value. 📌 Listen here: https://t.co/jbV8fowzli https://t.co/C9kB4eDhtK

“AI-generated pages are always last among equals.” I asked Bruce Clay what Google really wants in SEO today. Turns out, it’s not about content quantity — it’s about human creativity, context, and usefulness. Full episode: https://t.co/w83urPxWeu Thanks to our sponsor @Adcritter https://t.co/wglez51U8l