Jonny Evans

London

Publisher, Editor and Owner at applemust.com

Word-miner, find me at https://t.co/gLAIwNmWIv & https://t.co/qUZQUrwbDn. Also available on gloriously Elon-free Blue skies and Fediverse.

Articles

WWDC: Apple’s Shortcuts makes a grab at AI

4 days ago | computerworld.com | Jonny Evans

Next week, we should have a clear view of what Apple already knows it is rolling out at this year’s Worldwide Developer’s Conference (WWDC). At the moment, expectations are low, but one updated feature could make a major difference to some people’s workflow: Shortcuts are expected to get much smarter. Shortcuts to AI? Not really, but helpful all the same Shortcuts help you automate tasks on Apple devices.
Jony Ive, Laurene Powell Jobs talk tech, friendship, and AI

5 days ago | applemust.com | Jonny Evans

Former Apple designer, Sir Jony Ive and Laurene Powell Jobs spoke with the Financial Times this week to discuss Ive’s recent deal with OpenAI. An Apple challenger? Under that deal, Ive and a team he has put together join OpenAI to work on future products and interfaces. Word on the street is that this may represent a significant challenge to Apple, particularly as it struggles in AI development.
Ahead of WWDC, Apple hits its 'dead cat' moment

1 week ago | computerworld.com | Jonny Evans

What’s a company to do when it faces a multitude of existential crises and seems unable to regain control of the media message? It throws a few dead cats on the table to distract everybody. This aeons-old approach to public relations has recently been rechristened as “flooding the zone” — and it is what I think Apple is doing as news surfaces that it plans to announce a change to the way it names its operating systems in June at its big developer event, WWDC.
Apple will open its third retail store in India in Bengaluru’s Phoenix Mall

1 week ago | applemust.com | Jonny Evans

As anticipated, Apple is advancing plans to expand its Apple retail footprint in India, building up its customer-facing business in one of the world’s growing economies. It makes good business sense to do so – just as it makes economic sense for Apple’s home nation, given the extent of earned wealth the company brings home. A smaller store, but in a luxury mallApple now plans to open its third retail store in India’s Bengaluru Phoenix Mall.
The Apple Tax is a progressive tax, Apple implies

1 week ago | applemust.com | Jonny Evans

Apple continues struggling to protect its existing App Store business model and today pointed out that the US store facilitated over $400 billion in developer billings and sales in 2024 – 90% of which were commission free.
Apple catches its breath as US court rejects tariff tax

1 week ago | computerworld.com | Jonny Evans

Apple — and almost everybody else — has gotten a slight reprieve as a US court yesterday set aside the Trump tariff tax. But conflict and confusion continue to batter global trade, and while the news will provide a glimmer of relief, it will probably be short-lived. There’s always another dead cat to throw into the flames.
iPhone 16 was the world’s best-selling smartphone in Q1

1 week ago | applemust.com | Jonny Evans

Around one in five smartphones sold worldwide was an iPhone, the latest data from Counterpoint claims. Perhaps tariffs and other troubles gave smartphone customers that little bit of motivation they needed to dig deep and purchase a new device. Apple’s iPhone 16 was the world’s best-selling smartphone in Q1, the analysts claimed. That’s the first time since 2022 Apple has achieved that mark and may well reflect the extent of pent up demand Apple has unleashed as it migrates to AI inside.
Apple makes iPad repairs a Self Service option

1 week ago | applemust.com | Jonny Evans

It took a while, but finally it has happened – now you can fix your own iPad, if you have the skill and courage. That’s because Apple has made iPad parts available on Self Service Repair. It means the most technically proficient iPad owners can fix their own devices using legitimate tools, repair manuals, parts, and Apple Diagnostics.
Europe threatens Apple with additional fines

1 week ago | computerworld.com | Jonny Evans

The European Commission has published its full Digital Markets Act (DMA) decision against Apple, and it’s far, far worse than anybody expected. The Commission, the executive arm of the European Union, has accepted absolutely none of Apple’s arguments against being fined, and the decision threatens yet more existential damage to the company. Apple isn’t winning the argument, and, right or wrong, the decision has fangs.
Apple: App Store stopped $2 billion in fraud, blocked 2 million risky apps in 2024

1 week ago | computerworld.com | Jonny Evans

Apple continues to put forth the proposition that how it runs its App Store is good for customers. The company’s annual App Store fraud analysis puts a number to this benefit, revealing that Apple has prevented over $9 billion in fraudulent transactions at the App Store in the last five years.