Articles

  • 3 days ago | puck.news | Julia Alexander

    Even now, more than half a decade after everyone piled into the streaming video race, no company comes close to commanding the level of subscribers, revenue, or engagement that Netflix and YouTube enjoy. Of course, a significant part of that is first-mover advantage. But equally important is that, from the get-go, these companies seemed to grasp that advancing technology would change consumer behavior in transformative ways.

  • 4 days ago | puck.news | Julia Alexander

    Measuring sports viewership in the post-TV era has become, in the words of Media Rating Council’s George Ivie, “more chaotic than it’s ever been.” Amid this chaos, and the fact that some audience segments are more valuable than others, league executives are being forced to rethink how they cut media deals, and advertisers are trying to figure out how to deploy their budgets while the ground is shifting beneath them.

  • 1 week ago | puck.news | Julia Alexander

    In many ways, Cocomelon is quintessentially anti-Disney. The studio behind so many animated visual marvels—from Snow White to Frozen to both versions of The Lion King—has long been associated with quality above all else. Cocomelon, meanwhile, has been lambasted for its shlocky C.G.I. animation that some have likened to A.I. slop. No less an august source than the New York Post has urged parents to keep their kids away from it.

  • 1 week ago | puck.news | Julia Alexander

    These days, YouTube haunts the hallways of Disney, from Burbank to Hudson Square, and for very good reason. The video platform has doubled its share of total TV minutes watched in the U.S., to more than 12 percent, while Disney+ and Hulu combined have hovered between 5 and 6 percent.

  • 2 weeks ago | puck.news | Julia Alexander

    Hollywood tends to ignore paradigm shifts in real time, and then spends years playing catch-up. Look no further than YouTube, which entertainment industry executives are finally taking seriously about a decade too late: Monthly public shaming charts from Nielsen show that YouTube was the only streaming platform to grow its engagement on connected televisions over the past six months.

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julia alexander
julia alexander @loudmouthjulia
14 May 25

i refuse to ruin my christmas day with jerry jones.

Netflix
Netflix @netflix

Here's an early Christmas gift: the NFL is LIVE on Netflix! Thursday December 25 Cowboys vs. Commanders at 1 PM ET Lions vs. Vikings at 4:30 PM ET https://t.co/GrrnSV1maY

julia alexander
julia alexander @loudmouthjulia
14 May 25

For a fiscally conservative company trying to cut corners everywhere, think of how much they've spent on new hats every few years alone!!!

HBO
HBO @HBO

What she said. https://t.co/nUDClK8i9G

julia alexander
julia alexander @loudmouthjulia
14 May 25

In fairness to Zaslav, if I didn't have any major splashy sports announcements during Upfronts week and my cable networks were dying incredibly fast, I too would do something extremely dramatic to direct people's attention elsewhere.