
Junko Yoshida
Technology and Business Journalist at Freelance
Editor in Chief, The Ojo-Yoshida Report
Articles
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2 weeks ago |
design-reuse.com | Junko Yoshida
By going RISC-V, suppliers of automotive MCUs based on proprietary processor cores hope to avoid getting designed out by OEMs and excluded from the huge Chinese market. By Junko Yoshida for Yole Group 5April 2, 2025° Automakers are at a crossroads. An open platform is inevitable even among traditionally conservative automakers. OEMs demand flexibility in software choices, hardware architecture and supply chains.
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2 weeks ago |
design-reuse-embedded.com | Junko Yoshida
Find the Latest SoC Solutionsfor... Automotive... IoT... Security... Audio... Video Apr. 07, 2025 – By going RISC-V, suppliers of automotive MCUs based on proprietary processor cores hope to avoid getting designed out by OEMs and excluded from the huge Chinese market. By Junko Yoshida for Yole Group 5April 2, 2025° Automakers are at a crossroads. An open platform is inevitable even among traditionally conservative automakers.
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1 month ago |
junkoyoshidaparis.substack.com | Junko Yoshida
NUREMBERG — “Does your chip run LLM?” is the question every reporter asked here at the Embedded World conference in 2024. The world wanted to know if lowly MCUs and MPUs could handle—without going to the cloud—the inferences of rapidly changing, super hyped-up AI models. This week in Nuremberg, however, the conversation on AI has turned decidedly humdrum. Thanks for reading Junko's Tech Probe! Subscribe for free to receive new posts and support my work.
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1 month ago |
semiengineering.com | Junko Yoshida
Software-defined vehicles (SDVs) have had car company marketers in a veritable tizzy for several years, and while they generally agree on the direction, they differ on the speed and route to adoption. For most OEMs, a wholesale change in vehicle architecture, from hood ornament to trunk-latch, is easier said than done. Legacy systems, both hardware and software, are the millstone around OEMs’ necks.
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Dec 18, 2024 |
ojoyoshidareport.com | Junko Yoshida
Phil Koopman’s playbook identifies a plausible path for carmakers and tech companies to follow. Given a strong incentive, “it only takes one company to do this at scale, which will trigger a race to the bottom,” he says. Share This Post: ByGuest: Phil Koopman, professor, Carnegie Mellon UniversityWill see a vast fleet of cybercabs (or robotaxis) — with no regulatory approvals — wheeling around public roads in the United States any time soon?
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RT @TekStrategist: Sharing the view at the #IntelFoundry day with my good friend @junkoyoshida. I guess @Intel wants everyone to be part o…

On stage with @intel fellow #JackWeast at #CES2024. Thank you for inviting @ojoyoshida for Intel’s monumental foray into the #automotive market! https://t.co/Ni9mEYA4ev

Behind His Illustrious Career, Who's Jim Keller? Up close & personal with Jim Keller, CEO of @tenstorrent. Part 1 focuses on early days in computing and Jim's early career.https://t.co/a31DAgLSGb