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1 week ago | 
finance.einnews.com | Eve Gumpel |Sherin Shibu |Colin R. Twomey |Kaloyan Gospodinov
As a small business owner, you may feel like a modest contributor to the economy, but your impact is anything but small. In fact, small businesses less than a year old create 12% of all new jobs, reinforcing that small businesses of all types are critical to both the economy and job growth. While your business has the potential to fuel more job creation than your size suggests, you might be feeling the strain of economic pressures that many small businesses face today.
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Oct 3, 2024 | 
msn.com | Kaloyan Gospodinov
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Oct 3, 2024 | 
entrepreneur.com | Kaloyan Gospodinov
This article will explore the top seven marketing activities that can help your startup start, grow and scale, based on my 10+ years of experience developing businesses and startups, managing projects, and leading marketing efforts. For me, the most essential thing in marketing and building your startup is using the scientific method — creating a hypothesis, testing it through various experiments and adjusting or discarding the hypothesis based on the market results.
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Oct 1, 2024 | 
medium.com | Kaloyan Gospodinov
Kaloyan Gospodinov·Follow5 min read·--Leveraging Social Media to Boost Your Startup’s Brand AwarenessIn today’s digital age, social media has become indispensable for startups aiming to build brand awareness and engage with their target audience. The dynamic nature of social media platforms offers startups a unique opportunity to connect with potential customers, showcase their products or services, and establish a solid online presence.
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Sep 27, 2024 | 
medium.com | Kaloyan Gospodinov
Embarking on the journey of starting a business is both exciting and challenging. Marketing plays a role in the growth and sustainability of startups. Many entrepreneurs make common errors that can impede their progress. Steering clear of these pitfalls is essential for setting your startup to success. Here are ten critical marketing mistakes that startups should avoid to achieve success. One aspect of marketing is understanding your target audience.
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Jun 16, 2023 | 
entrepreneur.com | Emily Rella |Amanda Breen |Kaloyan Gospodinov |Madeline Garfinkle
Barbara Corcoran is revered as a real estate titan and investor on ABC's "Shark Tank," having amassed a fortune throughout her endeavors. But in a recent interview with CNBC Make It, Corcoran spilled the tea on why having money doesn't equal happiness and how having money can lead to more problems.
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Jun 16, 2023 | 
entrepreneur.com | Emily Rella |Amanda Breen |Kaloyan Gospodinov |Madeline Garfinkle
The warmer months often bring our picturesque visions of small businesses into focus — local florists adorn their stores with colorful bouquets, mom-and-pop ice cream shops serve lines out the door, and our favorite restaurants bustle with the day's fresh catch and seasonal specialties under a clear sky. While daydreaming of these early summer scenes, it's important to remain cognizant of the economic headwinds that have impaired small businesses over the past year.
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Jun 16, 2023 | 
entrepreneur.com | Emily Rella |Amanda Breen |Kaloyan Gospodinov |Madeline Garfinkle
Opinions expressed by Entrepreneur contributors are their own. It's critical for brands to understand the power of a search. If you're a consumer looking to find information, such as the best advice for a young entrepreneur, your first stop is going to be everyone's friend, the search engine. Whether a Google devotee or a Bing enthusiast, your search engine is the most foolproof way to gather knowledge about a topic.
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Jun 16, 2023 | 
entrepreneur.com | Emily Rella |Amanda Breen |Kaloyan Gospodinov |Madeline Garfinkle
Prince Harry and Meghan Markle's production company, Archewell Audio, and Spotify have "mutually agreed" to end what was initially intended to be a "multi-year partnership."In 2020, Spotify and Archewell announced their exclusive partnership that would include "numerous" programs. However, the break-up comes less than a year after the Duke and Duchess' production company released their debut podcast, Archetypes, hosted by Meghan Markle.
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Jun 16, 2023 | 
entrepreneur.com | Emily Rella |Amanda Breen |Kaloyan Gospodinov |Madeline Garfinkle
Once upon a time, the SEO game was all about keywords and backlinks. The more you had of each, the higher your site would climb on the search engine results page. But boy, how the times have changed! Today, we're standing on the brink of an AI revolution that's flipping the script on SEO as we know it. Indeed, AI is whipping up a storm of transformations in the SEO world, and small businesses are finding themselves right at the heart of this tempest.
