Kalyani Gopinath

Nov 8, 2024 | broadcastprome.com | Vijaya Cherian |Kalyani Gopinath

Scalability and efficiency have been definitive as cloud transforms the way media companies run operations, generating swiftness, maintaining robust protection in the wake of unforeseen challenges and doing away with extensive investment. Amidst all of that, AI leads a disruptive charge of technology springboarding ideas, trends and patterns to augment this dynamic space.

Jul 29, 2024 | broadcastprome.com | Kalyani Gopinath

With sports dominating the entertainment landscape and viewer demand for diverse formats surging, industry professionals at a BroadcastPro ME roundtable explored the changes in sports consumption and what spread to offer a sports-hungry audience. Beyond the growth of broadcast services and audiences spread across devices, sports consumption follows a brisk upward trajectory.

Jul 22, 2024 | broadcastprome.com | Kalyani Gopinath

Industry experts gathered for a roundtable organised by BroadcastPro ME and Cleeng in Dubai to discuss how to future-proof their OTT services. In the relentless pursuit of profitability, OTT platforms contend for larger subscriber bases, less churn, better efficiency through automated processes and hyper-monetisation modules.

Jan 15, 2024 | broadcastprome.com | Kalyani Gopinath

Exploring and analysing efficient content delivery methods, safeguarding content through anti-piracy measures, leveraging data-driven insights in OTT and addressing the technical challenges associated with live streaming were debated at the ASBU BroadcastPRO Summit in November 2023. In the complex world of OTT infrastructures, reliable streaming and flexible yet precise content delivery are decisive in defining the ultimate broadcast-like user experience.

Dec 18, 2023 | broadcastprome.com | Kalyani Gopinath

As formats compete to dictate trends in a diverse MENA environment, what is the nature of content production? Content experts discuss new trends, upcoming business models, changing consumer behaviours and how to work in an evolving marketplace. While connectivity and consumption grow, accelerating the content economy, broadcasters are set to capitalise on the opportunities.