Katie Smith

2 weeks ago | nationalworld.com | Katie Smith

Watch more of our videos on ShotsTV.com and on Freeview 262 or Freely 565Visit Shots! nowFire safety is a top priority for any workplace, but many hidden risks can easily go unnoticed until it’s too late. Glenn Flannery, Group Commercial Director at Spy Alarms, shares valuable insight into commonly overlooked fire safety risks that can easily go unnoticed until it's too late.

1 month ago | rkh.co.uk | Katie Smith

PodcastsPodcasts have seen an incredible surge in popularity over the last few years, driven by the rise of streaming services such as Spotify and Apple Podcasts. This has led to an explosion of niche content, catering to highly engaged and dedicated audiences. Every industry now has a range of podcasts covering its key topics, making it an excellent platform for brand marketing.

1 month ago | nationalworld.com | Katie Smith

In today’s world, personal safety, especially for women, is a top priority. The growing conversations on social platforms like TikTok, especially with trends like "Run Like a Girl," show that the need for discussions around personal security is more important than ever. While the risks of walking home alone or in the dark are well known, it’s equally important to talk about how women can feel safe in their own homes.

2 months ago | rkh.co.uk | Katie Smith

18th February 2025  |  Social media trends come and go at lightning speed, but that doesn’t mean every brand should jump on the latest viral challenge, meme, or hashtag. While some trends can boost engagement and visibility, others may feel forced or out of place, potentially damaging a brand’s reputation. It’s essential that you carefully evaluate whether a trend aligns with your brand identity, values, and overall social media strategy before participating.

Dec 4, 2024 | rkh.co.uk | Katie Smith

The “let Gen Z write your marketing script” trend is all about brands using Gen Z’s fun, meme-filled way of talking to grab attention. Think casual slang, internet jokes, and lots of playful humor that doesn’t take itself too seriously - just like how people chat on TikTok. These ads are full of pop culture references, funny self-aware moments, and relatable language that makes them feel more real and authentic.