
Keith Kirkpatrick
Research Director at The Futurum Group
Research Director with @TheFuturumGroup covering #Enterprise Applications. Runner, Musician, Philly sports fan, and lax goalie dad.
Articles
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1 week ago |
futurumgroup.com | Keith Kirkpatrick
Analyst(s): Keith KirkpatrickPublication Date: June 18, 2025Adobe has introduced a suite of AI-driven tools to advance Customer Experience Orchestration. GenStudio, LLM Optimizer, Agent Orchestrator, and new Firefly updates are designed to streamline content creation, enhance visibility in AI interfaces, and automate customer engagement. These innovations aim to help brands deliver more personalized experiences at scale.
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1 week ago |
futurumgroup.com | Keith Kirkpatrick
Analyst(s): Keith KirkpatrickPublication Date: June 16, 2025What is Covered in this Article:Connections drew approximately 10,000 marketers and partners to spotlight advances in marketing technology, with this year’s announcements emphasizing agentic marketing tools, expanded Agentforce capabilities, and significant Data Cloud enhancements.
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2 weeks ago |
futurumgroup.com | Keith Kirkpatrick |Daniel Newman
Analyst(s): Keith Kirkpatrick, Daniel NewmanPublication Date: June 13, 2025Adobe Q2 FY 2025 earnings report highlights continuing momentum across Digital Media and Experience segments as AI adoption drives strong customer engagement and supports guidance revisions. Steady demand for AI-powered tools like Firefly and Acrobat AI Assistant is helping Adobe expand its user base across business, creative, and enterprise segments while navigating ongoing competition from new AI entrants.
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2 weeks ago |
futurumgroup.com | Keith Kirkpatrick |Daniel Newman
Analyst(s): Keith Kirkpatrick, Daniel NewmanPublication Date: June 12, 2025Oracle’s Q4 FY 2025 earnings highlight strong momentum across cloud infrastructure and applications, supported by growing multicloud adoption and robust customer demand. The company’s robust backlog and aggressive expansion position it for further acceleration in FY 2026.
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3 weeks ago |
futurumgroup.com | Mitch Ashley |Nick Patience |Keith Kirkpatrick
Analyst(s): Mitch Ashley, Nick Patience, Keith Kirkpatrick Publication Date: June 6, 2025 What is Covered in this Article: Microsoft’s bold AI strategy and its impact on software development The evolution of GitHub Copilot to peer programming with AI agents New capabilities for Copilot Tuning and multi-agent orchestration Microsoft’s commitment to open standards and open source in the AI era Key takeaways and what to watch for in the adoption of agentic AI The Event – Major Themes & Vendor...
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