Kunal Purohit

Aug 29, 2024 | etedge-insights.com | Kunal Purohit

Customer experience is no longer a templatised offering; it has metamorphosed into focused, predictive, and responsive services, enhancing customer satisfaction and efficiency. Today, delivering a seamless and unique customer experience is driven by personalisation at scale using AI, ensuring smooth transitions across various touchpoints, and boosting customer engagement. This imperative shift is driven by the need to exceed ever-evolving customer expectations and deliver unparalleled services.

Aug 8, 2024 | thehindu.com | Kunal Purohit

Even as chants of ‘Vikshit Bharat’ (Developed India) loudly resonate among the country’s ruling party and policy-making, 80% of India’s workforce remains in the informal economy, working on exploitative wages, without any job security or protection by labour and safety laws. Yet, this overwhelming majority gets invisibilised in corporate-backed newsrooms and popular culture.

Jul 21, 2024 | thebookreviewindia.org | Kunal Purohit

In the first few pages of Kunal Purohit’s H-Pop: The Secretive World of Hindutva Pop Stars, Ramkesh, the father of one of the three protagonists shares a piece of information that locates the central concern of the book: ‘The song had gone viral on WhatsApp ji…Within hours the song spread so far and wide that we started getting videos of people lip-syncing to the song.’ A day before, Ramkesh, a Haryanvi musician, songwriter and popstar, had got his daughter Kavi Singh to sing the lyrics of a...

Jul 15, 2024 | licas.news | Kunal Purohit

Lakshman Yeme saw firsthand what happens when foreign funds are cut off under laws the Indian government says are meant to crack down on corruption but that critics say hurt the poorest most. Yeme works as a doctor at a hospital in Anjanwel in the coastal region of Maharashtra, and for years, he toiled almost alone in a poorly equipped, nearly empty building.

Jul 12, 2024 | scroll.in | Kunal Purohit

Lakshman Yeme saw firsthand what happens when foreign funds are cut off under laws the Indian government says are meant to crack down on corruption but that critics say hurt the poorest most. Yeme works as a doctor at a hospital in Anjanwel in the coastal region of Maharashtra, and for years, he toiled almost alone in a poorly equipped, nearly empty building.