Kyle Christie

Jun 23, 2023 | entrepreneur.com | Jason Zickerman |Madeline Garfinkle |Kyle Christie |Stephanie Garcia

In the fiercely competitive world of real estate, establishing a reputable brand and gaining clients' trust is crucial for success. While many real estate agents focus primarily on traditional marketing methods, incorporating public relations (PR) strategies can be a game-changer. This article explores the benefits and strategies for real estate agents to leverage public relations effectively, helping them enhance their visibility, credibility and ultimately, their business growth.

Jun 23, 2023 | entrepreneur.com | Jason Zickerman |Madeline Garfinkle |Kyle Christie |Stephanie Garcia

Despite the vast amount of tech layoffs and the threat of recession, it's still a job seeker's market, and employers only hold so much power. A recent job trends report dug into this power struggle and found that 52% of job seekers in the U.S. believe they have the upper hand compared to employers. Companies shouldn't tip the scales even more by adding reactionary rules and technologies — or they risk losing their top talent and hurting recruiting.

Jun 23, 2023 | entrepreneur.com | Kyle Christie

Are you tired of hearing about AI yet? Brace yourself because we're just scratching the surface. My company has worked with hundreds of realtors over the last decade, and a recurring frustration we've heard is their disdain for writing. It makes sense; your goal is to sell homes, not craft prose. AI offers a fast, relatively accurate solution and completely free solution. This year during our marketing and mentorship course, we introduced AI. The response was amazing.