Lara Willis

Mar 1, 2025 | bmjopen.bmj.com | Maria E Loades |Lara Willis |Emma Wilson |Grace Perry

Project Care UK was advertised on social media platforms (eg, Instagram, X - formerly Twitter, Threads) and via mailing lists and relevant charities. We paid (<£20) to boost the study advert on Instagram for a few days during August 2023, specifically targeting UK-based YP in the relevant age range. Interested participants used a link/QR code to access a secure screening platform on Qualtrics to determine eligibility.