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Laura Kennedy

Indianapolis

Senior Lead Analyst at CB Insights

Featured in: Favicon cbinsights.com

Articles

  • 2 months ago | cbinsights.com | Laura Kennedy

    Gaming investment rallied in 2024. Here’s how emerging tech is making gaming more immersive, responsive, and secure. The number of global gamers has nearly doubled over the past decade, reaching 3.4B in 2023. Despite this growth, increased accessibility and platform diversity have made it harder for gaming companies to build sustainable revenue streams. But AI and blockchain solutions are driving innovation to create new revenue streams and stoke the existing ones.

  • Nov 1, 2024 | cbinsights.com | Laura Kennedy

    AI is helping extend retailers’ digital advertising networks’ reach across hyper-personalized content and new search platforms. We highlight opportunities for retailers, brands, ad agencies, and other industry stakeholders. The $140B global retail media market is eyeing AI for growth.

  • Oct 9, 2024 | cbinsights.com | Laura Kennedy

    This report ranks B2B payments tech markets based on current commercial readiness and momentum. Tech companies are looking to digitize every piece of business-to-business payments — a process that remains highly manual in many markets. B2B payments tools reach cross-functionally across companies, making it not only more essential, but also more complex, to efficiently integrate these tools into workflows.

  • Sep 6, 2024 | cbinsights.com | Laura Kennedy

    We break down the current payments landscape across funding trends, M&A, and more. Payments funding bounced back in Q2’24 but deal volume continued to slide. Overall, payments funding is on pace to finish the year well behind 2023. M&A payments deals increased in Q2’24, with B2B payments platforms standing out as common acquisition targets. It’s been a rocky few quarters for dealmaking in payments.

  • Aug 23, 2024 | cbinsights.com | Laura Kennedy

    From cross-border payments platforms to spend management, we break down the categories of tech companies making B2B payments simpler and more efficient. B2B payments are finally going digital. In the US, checks and cash have already declined from representing half of all B2B payments in 2019 to a projection of less than a third (32%) in 2024, according to eMarketer.

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