Lela London

2 weeks ago | forbes.com.br | Lela London

Vivien Wong nunca teve a intenção de criar uma nova categoria de produto. Quando cofundou a Little Moons com seu irmão, em 2010, não buscava fama nem investidores – apenas acreditava que sorvete envolto em uma camada macia de mochi, bolinho tradicional japonês, poderia ser mais saboroso do que qualquer outra sobremesa do mercado.

2 weeks ago | forbes.es | Lela London

Vivien Wong no se propuso ser creadora de una categoría. No buscaba fama ni financiación cuando cofundó Little Moons con su hermano en 2010; solo la idea de que el helado, envuelto en «mochi» esponjoso, podría saber mejor que cualquier otra cosa en el mercado.

2 weeks ago | forbes.com | Lela London

Vivien Wong didn’t set out to become a category creator. She wasn’t chasing fame or funding when she co-founded Little Moons with her brother in 2010—just an idea that ice cream, when wrapped in pillowy mochi, might just taste better than anything else on the market. Over the next decade, that quiet conviction built into a global brand stocked in 34 countries, with revenues climbing from £10 million [$13.3 million] to £50 million [$66.7 million] in a two-year timeframe alone.

3 weeks ago | forbes.com | Lela London

It started with a lie. When Tom Kerridge and his wife Beth wanted to take over a pub in Marlow, they told the bank it was for a house extension. The truth was less mortgage-friendly: they used the money to start The Hand & Flowers—to buy the tenancy, max out their credit cards, source second-hand equipment, and build their pub-restaurant dream from scratch. “We opened up with nothing and basically borrowed everything,” Kerridge says now. “It wasn’t even the leasehold of the pub.”That was 2005.

1 month ago | gq-magazine.co.uk | Lela London

All products are independently selected by our editors. If you buy something, we may earn an affiliate commission. I recently spent over a year with a rental sofa that could only be described as… suspicious. You know the type – bowel brown, slightly too low to the ground, the kind of upholstery that actively doesn’t want to be clean. When it finally came time to invest in something permanent, I treated it like a sacred quest.