Lewis McGregor

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What Is Stock Photography?

Mar 29, 2024 | shutterstock.com | Lewis McGregor

If you’ve been wondering what exactly stock photography is, well, given we’re the world’s leading stock photography site, you’ve come to the right place to learn. At its core, stock photography refers to a library of images that can be licensed and used by individuals or organizations. It provides a budget option for people and businesses needing high-quality photos for their projects without hiring a photographer or arranging a photoshoot.
What Is Low Poly Art?

Mar 21, 2024 | shutterstock.com | Lewis McGregor

Just a few years ago, you couldn’t browse online for more than a few minutes without seeing a flat design of people with elongated limbs working in an office, quite like this one. While it’s common to see art styles come and go, low poly art has gained significant popularity recently and has not left the social sphere as quickly as other popular art styles. It captivates audiences with its distinct geometric shapes and vibrant colors. The question is, what is low poly art?
Understanding Typography

Mar 14, 2024 | shutterstock.com | Lewis McGregor

When first venturing into the world of design or motion graphics, typography might seem like nothing more than spending several minutes flicking through Adobe’s font selection until you find the perfect font. However, typography is a crucial part of design and communication. It not only conveys meaning but it establishes a tone and improves readability. It involves the arrangement of typefaces to ensure that written language is clear, easy to read, and visually attractive.
Understanding Basic Image File Types

Mar 13, 2024 | shutterstock.com | Lewis McGregor

From the dawn of the computer, we’ve seen numerous formats emerge as digital images have become more prevalent. Each format is tailored to enhance image quality and efficiency. Even today, in 2024, image file types are changing. You may have noticed an increase in websites serving WebP image files over the last year. This is one example of image formats constantly evolving.
How to Import Illustrator Layers Into After Effects for Animation

Jan 10, 2024 | shutterstock.com | Logan Baker |Lewis McGregor

Shape layers in After Effects are your secret weapon for dynamic compositions, though they might seem a bit elusive if you’re new to the game. Good news for Illustrator pros: importing your work into After Effects is getting smoother with each update. Of course, there’s still a bit of prep work required in Illustrator to get your files ready for After Effects.
Design Unique and Stylish End Screens for Your YouTube Channel

Jan 5, 2024 | shutterstock.com | Grace Fussell |Lewis McGregor

In YouTube’s early days, a video’s final 15-30 seconds usually consisted of the host scrambling to tell viewers where to find more content, how to subscribe, and what they might want to watch next. Eventually,, clickable annotations—remember those?—made that process a little easier. Now, for the past few years, a snazzy end screen has become the perfect segue to keep your viewers within your creative orbit.
What Is a LUT: Learn How LUTs Can Transform Your Videos

Dec 13, 2023 | shutterstock.com | Lewis McGregor

First things first—check out this list of high-profile films and TV shows released over the last two years:DuneJohn Wick: Chapter 4The Nun IIStranger Things: Season 4The BatmanAll of these films were shot on digital cameras and created with digital technology. Several of them were even shot with the same camera system. And yet, they all look incredibly different from each other. Ever wonder how filmmakers achieve this?
How to Edit Photos: Expert Advice on Photo Editing Basics

Dec 7, 2023 | shutterstock.com | Lewis McGregor

As much as I would love to tell you that photography starts and ends with the camera, that would be a complete lie. Photo editing is just as much a part of creating a captivating image as capturing detail. Whether it’s adjusting the colors, refining the lighting, or tweaking the composition, photo editing opens up a realm where you can bring your creative vision to life.
Cinematography Definition: The Art of Visual Storytelling

Dec 4, 2023 | shutterstock.com | Lewis McGregor

After a film finishes and the credits roll (unless you skip them), it’s mind-blowing how many artists and crew members it takes to complete a film. From the Executive Producer to the crafty, each provides a pivotal role in the film’s completion. One role, in particular, shapes how the film looks on a project-wide scale, and that is the Director of Photography, also known as the DP or Cinematographer. The cinematographer, as the name suggests, handles the cinematography.
What is the Kelvin Scale? The Ultimate Guide to Every Color Temperature

Nov 14, 2023 | shutterstock.com | Grace Fussell |Lewis McGregor

The Kelvin scale measures the temperature of light. A must-know tool for photographers. Read on to find out what the Kelvin scale is, how you can make use of this long-standing scientific technique, as well as a useful breakdown of each color temperature on the Kelvin scale’s range. Clockwise from top-left: License these images via Theerasak Suksawang, Geobor, Vladimir Melnikov, and Renata Apanaviciene.