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2 weeks ago | 
scratchmagazine.co.uk | Lilly Delmage
#ShowScratch Creative Challenge Check out entries to the 9 April 2025 nail art challenge from Scratch, in which techs were tasked with creating a design to fit the theme: Ice cream dreams. Each nail style was submitted via Instagram or Facebook using #ShowScratch #CreativeChallenge. Follow Scratch on Instagram and Facebook for future Creative Challenges – launching every other Wednesday.
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2 weeks ago | 
scratchmagazine.co.uk | Lilly Delmage
Coffin, or ballerina, nails are long, tapered nails that are filed flat at the tip. The shape resembles both a coffin and a ballerina’s slipper, which inspired the interchangeable names. A popular shape choice, the coffin nail offers an optimal canvas for experimenting with nail art, seasonal colours and 3D designs. Here are 5 ways to wear this ever-popular nail shape for spring:Coffin shapes are perfect for unleashing creativity with alternative French nail art.
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3 weeks ago | 
scratchmagazine.co.uk | Lilly Delmage
Gynae cancer charity, The Eve Appeal, has announced its Get Lippy campaign to raise awareness of gynaecological cancers. The Get Lippy campaign will be rolled out during the month of May, encouraging everyone to ‘Get Lippy’ by raising awareness of the five gynaecological cancers: womb, ovarian, cervical, vulval and vaginal.
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3 weeks ago | 
scratchmagazine.co.uk | Lilly Delmage
‘Remember to oil your cuticles’ is a phrase we’ve all heard countless times. But what is cuticle oil and what are its benefits? We’ve rounded up everything you need to know…Cuticle oil is a moisturising product designed to improve the health and appearance of nails and the surrounding skin.
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3 weeks ago | 
scratchmagazine.co.uk | Lilly Delmage
The ultimate guide to everything you need to know as a nail tech who wants to capture high-quality nail photos…First impressions matter. Blurry, dark or low-resolution photos can make it difficult for social media users to properly appreciate your nail creations, which could impact whether they decide to book an appointment. So, it’s crucial that your feeds feature clear, well photographed content.
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3 weeks ago | 
scratchmagazine.co.uk | Lilly Delmage
Spring nail looks are taking over our socials, with celebrities showcasing styles with a fresh colour palette. Here’s all the seasonal nail shade inspiration you need…Singer & actress, Selena Gomez, opted for a milky lilac hue – complementing her pastel trousers. Her go-to tech, Tom Bachik, was behind the look and posted it to Instagram, receiving an influx of love on the hue. One user commented ‘Such a pretty colour! I’m doing this next‘.
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3 weeks ago | 
scratchmagazine.co.uk | Lilly Delmage
You Beauty founder, Rachel Dobson, shares her career story and how learning to delegate tasks has been critical to her success as a manager. Over the past five years, Rachel’s business has rapidly expanded and she reflects on the biggest lesson she has learned: “I tried to do everything myself in the beginning, and I’ve learned that it’s not sustainable.
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3 weeks ago | 
scratchmagazine.co.uk | Lilly Delmage
Have you noticed white spots appearing on your nails? This could be leukonychia – here’s everything you need to know…This refers to discolouration, which often appears as white dots or lines on the nail. According to book, Milady’s Art & Science Nail Technology, the cause of this is typically trauma and injury to the nail matrix, sometimes from nail biting. However, underlying health conditions or the use of certain medications can also trigger the condition.
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1 month ago | 
scratchmagazine.co.uk | Lilly Delmage
Here’s how to gain the attention of clients by building a buzz around your business…Once you have registered your business, considered tax requirements and made decisions regarding legal, financial and operational considerations, as well as safety and interior design choices, it’s time to build your clientele through effective marketing techniques.
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1 month ago | 
scratchmagazine.co.uk | Lilly Delmage
The trend that allows you to wear two manicures at once is proving popular – here’s why, as well as some nail inspiration. Flipside manicures involve painting the top of nails with one colour, and painting the underside in another. Whether opting for contrasting hues, a coordinated colour scheme or a bold pattern, the trend is ideal for trend-setting individuals seeking a unique and quirky nail look.
