Mackenzie Allen

Freelance Writer at Freelance

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Articles

Key Governance Practices That Facilitate the Use of Remote Sensing Information for Wildfire Management: A Case Study in Spain

Feb 14, 2025 | mdpi.com | Ana I. Prados |Mackenzie Allen

1. Introduction 1.1. MotivationFrom ‘hot spot’ and smoke visualizations to climatic, land, and surface vegetation properties, or the generation of daily fire risk maps, satellite-derived information can help support decisions and policies around fire risk management, prevention, restoration, and associated land management activities.
Pete's Place is no longer the solution

May 4, 2024 | santafenewmexican.com | Mackenzie Allen

State AlabamaAlaskaArizonaArkansasCaliforniaColoradoConnecticutDelawareFloridaGeorgiaHawaiiIdahoIllinoisIndianaIowaKansasKentuckyLouisianaMaineMarylandMassachusettsMichiganMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNew MexicoNew YorkNorth CarolinaNorth DakotaOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVermontVirginiaWashingtonWashington D.C.West VirginiaWisconsinWyomingPuerto RicoUS Virgin IslandsArmed Forces AmericasArmed...
Gun violence is a cancer, and it's winning

Feb 16, 2024 | santafenewmexican.com | Mackenzie Allen

State AlabamaAlaskaArizonaArkansasCaliforniaColoradoConnecticutDelawareFloridaGeorgiaHawaiiIdahoIllinoisIndianaIowaKansasKentuckyLouisianaMaineMarylandMassachusettsMichiganMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNew MexicoNew YorkNorth CarolinaNorth DakotaOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVermontVirginiaWashingtonWashington D.C.West VirginiaWisconsinWyomingPuerto RicoUS Virgin IslandsArmed Forces AmericasArmed...
Redefining the wildfire problem and scaling solutions to meet the challenge

Nov 8, 2023 | thebulletin.org | Beverly Law |Ralph Bloemers |Nancy Colleton |Mackenzie Allen

Wildfires started by people and lightning have been part of the North American landscape since the retreat of ice sheets in the Pleistocene. As settlers colonized the American West, they viewed fire as a destructive force to be controlled and eliminated. In 1850 the US government passed legislation outlawing indigenous fire practices that had been used for thousands of years. As fire suppression ramped up, a cool, wet period from the 1940s to the 1980s gave firefighters a helping hand.
Agency 100 2023: Sound Healthcare Communications

Oct 15, 2023 | brnw.ch | Mackenzie Allen

After eight years of independence, Sound Healthcare Communications was acquired by Medical Knowledge Group in August. The deal, which places Sound under the same roof as 81qd, MEI, Synapse and Magnolia Innovation, gave the agency access to a host of resources and capabilities that have opened doors for theformer solo player. “This was a move that made so much sense for us,” reports managing partner, creative Jeff Hack.
Agency 100 2023: Triple Threat Communications

Sep 6, 2023 | brnw.ch | Mackenzie Allen

Since its inception in 2005, Triple Threat Communications has branded itself as an unconventional agency, one eager to zig where others would zag. Implicit in the branding was a sense that, well, those other companies might not be doing it right. Owner and managing partner Tim Frank laughs when asked if that’s a fair reading of Triple Threat’s ethos. “Well, we are an agency, so we can’t really be against all agencies,” he responds.
Agency 100 2023: JPA Health

Jul 27, 2023 | fal.cn | Mackenzie Allen

It’s rare that a medical marketing agency touts the arrival of a financial executive as one of the year’s true highlights. But that’s a sign of just how strongly JPA Health CEO Carrie Jones feels about the addition of chief financial officer Chris Sousa, who joined from Dataprise in November. “He brings a ton of experience helping professional services agencies grow from, say, the $20 million mark to the $100 million mark,” Jones explains.
Agency 100 2023: Triple Threat Communications

Jun 11, 2023 | fal.cn | Mackenzie Allen

Since its inception in 2005, Triple Threat Communications has branded itself as an unconventional agency, one eager to zig where others would zag. Implicit in the branding was a sense that, well, those other companies might not be doing it right. Owner and managing partner Tim Frank laughs when asked if that’s a fair reading of Triple Threat’s ethos. “Well, we are an agency, so we can’t really be against all agencies,” he responds.
Agency 100 2023: Sound Healthcare Communications

Jun 11, 2023 | fal.cn | Mackenzie Allen

After eight years of independence, Sound Healthcare Communications was acquired by Medical Knowledge Group in August. The deal, which places Sound under the same roof as 81qd, MEI, Synapse and Magnolia Innovation, gave the agency access to a host of resources and capabilities that have opened doors for theformer solo player. “This was a move that made so much sense for us,” reports managing partner, creative Jeff Hack.
Agency 100 2023: Evolution Health Group

Jun 11, 2023 | brnw.ch | Mackenzie Allen

For Evolution Health Group, 2022 proved something of a challenging year. After years of consistent growth, revenue nudged downward by 3%, to $32.6 million from $33.6 million in 2021. The company didn’t meet its own expectations due to a handful of Food and Drug Administration decisions not going its way and Biogen’sdecision to cut bait on promoting its controversial Alzheimer’s disease drug Aduhelm.