Marc Hollander

Jul 18, 2024 | strategiesandvoices.org | Michelle King |Marc Hollander

By Paula ZirinskyJuly 18, 2024 | 7-minute readMarketing Management and Leadership Department Management and MotivationBusiness of Law What sets apart lawyers who have achieved thought leadership status from those who have become great content marketers? Both groups write, speak and engage. But while the terms thought leadership and content marketing are often used interchangeably, they are not the same.

Jul 11, 2024 | strategiesandvoices.org | Michelle King |Marc Hollander |Cary Masin

By Michelle Calcote KingJuly 11, 2024 | 7-minute readMarketing Management and Leadership Consultant and Vendor ManagementTechnology Management In an era where artificial intelligence’s (AI) influence is proliferating, many have proclaimed the obsolescence of marketing agencies — or, at the very least, the death of certain marketing functions. Can we do away with copywriters now that ChatGPT can automate copy?

Jul 2, 2024 | strategiesandvoices.org | Marc Hollander |Cary Masin

By Marc HollanderJuly 02, 2024 | 7-minute readMarketing Management and LeadershipCommunications Multiple factors are reshaping the current media landscape, compelling legal communicators to sharpen their strategies and carefully hone their proactivity to cut through the noise and generate positive coverage for their firms and attorneys.

Jun 27, 2024 | strategiesandvoices.org | Cary Masin |Marc Hollander

By Cary MasinJune 27, 2024 | 2-minute readTechnology Management Communications Software and PlatformsTechnology Management As generative artificial intelligence (AI) tools are becoming increasingly integrated into everyday workflows, writing effective prompting is an essential skill.