Marisa Garcia

1 week ago | phocuswire.com | Marisa Garcia

The points-based loyalty program—once the gold standard ofguest retention—may no longer be the universal magnet it once was. In today’sfractured hospitality landscape, loyalty is becoming more personal, digital andincreasingly shaped by real-time guest expectations. A common theme emerged across interviews with hospitalityand loyalty experts: Programs mustevolve or risk irrelevance.

1 week ago | hotel.report | Marisa Garcia |Marisa García

A common theme emerged across interviews with hospitality and loyalty experts: Programs must evolve or risk irrelevance. Tech-enabled personalization and hybrid loyalty frameworks are now mission-critical for hotels, and brand engagement rules are changing. Generational fault lines: Who still cares about points? For some travelers, points still hold value—especially among older demographics and corporate road warriors.

2 weeks ago | flightchic.com | Marisa Garcia

JetBlue has officially expanded its European footprint. It launched new nonstop seasonal flights from Boston Logan International Airport (BOS) to Madrid, Spain (MAD) and Edinburgh, Scotland (EDI). These new JetBlue transatlantic routes will fly through October 25, 2025. They offer travelers convenient, comfortable, and affordable options to Europe. JetBlue’s latest transatlantic additions mark its first-ever service to Spain. It is also introducing a second seasonal route to Scotland.

2 weeks ago | flightchic.com | Marisa Garcia

Air France has officially launched its new nonstop service between Orlando International Airport (MCO) and Paris-Charles de Gaulle (CDG). The inaugural flight was operated by the airline’s modern Airbus A350-900. It offers travelers a luxurious transatlantic experience. The new service provides Central Florida direct access to one of Europe’s most iconic cities after a 13-year absence. The new Air France service operates four times a week. Flights are on Mondays, Wednesdays, Fridays, and Saturdays.

2 weeks ago | flightchic.com | Marisa Garcia

Emirates is celebrating International Tea Day on May 21. The airline is marking its 33-year partnership with Dilmah Tea, serving over 33 million cups of tea annually. During the celebration the airline will gift a complimentary pack of luxury leaf artisan teas to passengers on all flights. Emirates will also offer Dilmah tea cocktails and mocktails at its lounges along with hot teas and sweet treats.