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Marissa Potts

Consumer Trends Expert at Intuit

Articles

  • Jan 8, 2025 | intuit.com | Marissa Potts

    Welcome to 2025, where younger generations are prioritizing wellness over wealth—specifically, financial wellness. The focus is no longer solely on accumulating wealth but on achieving financial wellbeing. Gone are the days when big paychecks defined success; today, mental clarity, peace, and control over money matters take precedence. This transformation reflects a broader cultural evolution, advocating