
Mark Bridges
Articles
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Jan 24, 2025 |
mark-bridges.medium.com | Mark Bridges
Mark Bridges·Follow4 min read·--In an age of constant disruption, from tech revolutions to market upheavals, businesses can no longer rely on intuition alone to navigate the future. Enter Richard Rumelt’s Strategy Evaluation Framework — a structured approach that gives organizations a clear-eyed method for evaluating their strategies. This framework strips strategy down to its fundamentals, ensuring that it’s not just pie-in-the-sky thinking but grounded in reality.
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Dec 7, 2024 |
mark-bridges.medium.com | Mark Bridges
Mark Bridges·Follow7 min read·--In this article, we’ve compiled a collection of 14 case studies showcasing successful applications of Artificial Intelligence (AI). Discover how organizations are leveraging AI to enhance decision-making, automate processes, and unlock new opportunities for innovation and growth. Artificial Intelligence involves using advanced algorithms and machine learning to analyze data, predict outcomes, and solve complex problems.
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Nov 28, 2024 |
mark-bridges.medium.com | Mark Bridges
Mark Bridges·Follow4 min read·--International expansion is an exciting venture, but the complexity of entering new markets is often underestimated. Companies get caught up in market potential without recognizing the invisible hurdles they need to clear first. Enter the CAGE Distance Framework, a model developed by strategy guru Pankaj Ghemawat to identify the hidden barriers that make or break international ventures.
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Nov 24, 2024 |
mark-bridges.medium.com | Mark Bridges
Mark Bridges·Follow5 min read·--In business, strategy is often mistaken for ambition. Many organizations proudly present lofty goals but lack a clear path to get there. Richard Rumelt’s Strategy Evaluation Framework cuts through the noise, providing a blueprint for distinguishing solid strategy from mere wishful thinking. At its core, Rumelt’s framework focuses on evaluating the practicality and effectiveness of a strategy. Imagine a ship without a navigation system.
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Nov 20, 2024 |
mark-bridges.medium.com | Mark Bridges
Mark Bridges·Follow4 min read·--In today’s fast-paced business world, creativity has become one of the most prized assets an organization can possess. It drives innovation, enables agile responses to market shifts, and solves complex problems in ways that competitors can’t easily replicate. Yet, fostering creativity within teams often proves elusive. Rigid structures, risk aversion, and a focus on short-term results can stifle innovation.
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