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1 week ago | 
themanual.com | Mark Stock
A major brewery is bringing back a major campaign. Guinness is reviving its famous Lovely Day slogan, slapping the phrase on newly-decorated cans. The facelift celebrates old and new, with limited edition cans and a mantra (lovely day for a Guinness) that dates back to the 1930s. The beers are available now across the nation and feature the designs of Los Angeles graphic artist Sebastian Curi. But the campaign is much bigger than eye-catching cans.
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1 week ago | 
themanual.com | Mark Stock
In the words of Widmer Brothers’ new campaign, you can’t have cheers without beers. The west coast brewery, based in Portland, is celebrating a milestone be rereleasing some of its most popular beers over its four decades of existence. The sudsy celebration is aptly-named 40 Years of Cheers. The brewery pulling old recipes from the vault, reintroducing the masses to old favorites from across its timeline.
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1 week ago | 
themanual.com | Mark Stock
Table of Contents When it comes to California, the credit tends to go high and low. Up north, there’s San Francisco and the Napa Valley wine scene. Down south, the swaying palm trees that frame big cities like Los Angeles and San Diego. But this road trip season, we’re advising you to go central. California’s core is full of charming towns, amazing food, and a rugged coastline begging to be photographed.
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1 week ago | 
themanual.com | Mark Stock
Table of Contents The martini is forever. While we’ve seen different versions over the years, from briny options that stretch the definition of the dirty martini to the ubiquitous espresso martini riff, the classic cocktail has remained a constant fixture. But credit is due to a spot that allegedly gave rise to the dry version we covet today. That place is The Knickerbocker Hotel, set in the heart of New York City off West Broadway.
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1 week ago | 
flipboard.com | Mark Stock
Don’t sleep on Central California: Discover its charm on your next road tripWhen it comes to California, the credit tends to go high and low. Up north, there’s San Francisco and the Napa Valley wine scene. Down south, the …
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2 weeks ago | 
themanual.com | Mark Stock
USA Today has released its 10Best Readers' Choice Awards list for 2025 and the results may surprise you. The best beer city, for the fifth consecutive year, was awarded to Grand Rapids, Michigan. Turns out, the Midwest town of about 200,000 has more than 60 breweries. Others on the list are perhaps more expected, like Portland with its proximity to hop farms and San Diego with its booming craft scene.
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2 weeks ago | 
themanual.com | Mark Stock
Blue Moon has officially dropped a high-octane beer. The release, aptly-named Blue Moon Extra, is available in 19.2-ounce cans and comes in at 8% ABV. That’s a pretty big jump from the original, sitting at 5.4% ABV. It’s an interesting take from a label known for its lighter, refreshing flagship beer. And it comes at a time when a lot of producers are focusing on lower-alcohol and non-alcoholic options. But it’s not completely going against the grain.
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2 weeks ago | 
themanual.com | Mark Stock
Table of Contents California is essentially a country unto itself, a colossal state with everything from rugged coastlines to the martian-like terrain of Joshua Tree National Park. And while big hitters like Los Angeles and San Francisco tend to grab headlines, there are fantastic smaller cities very much worthy of an extended stay. Take Santa Cruz, the surfy beach town set along Monterey Bay. With a metro area approaching 300,000, the area has a lot to offer.
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2 weeks ago | 
themanual.com | Mark Stock
Miller High Life is at it again. The label introduced the world to a dive bar fragrance not too long ago. Now, it’s infusing vinyl records with beer. The album is called Dive Bar Sounds and is a release commemorating Miller High Life’s forthcoming music platform, otherwise known as Soundtrack to the High Life. It’s an atmospheric record inspired by familiar sounds from your favorite watering hole, from clanking glasses during a toast to the dull roar of bar conversation.
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2 weeks ago | 
themanual.com | Mark Stock
Table of Contents Do things seem to be getting slimmer? From skinny Margarita recipes to session IPA beers, non-alcoholic options, and the spritz revival, beverages at least, are trending towards trim. It’s hard to distill it all in one story but there’s an increasingly popular drinks festival that might just be doing that for us. The No/Low Tour paints a pretty vivid picture of the current state of things.
