
Mark Sweney
Media Business Correspondent at The Guardian
Media business correspondent at the Guardian. New Zealander. Yes, my surname is spelt like that. DM’s open
Articles
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4 days ago |
theguardian.com | Mark Sweney
The owner of Facebook and Instagram is to help advertisers to fully create and target campaigns using artificial intelligence tools by the end of next year, in a move that sent shock waves through the traditional marketing industry. Mark Zuckerberg’s Meta, which also owns WhatsApp, aims to directly target brands’ marketing budgets, posing a threat to the advertising and media agencies that handle client campaigns and budgets.
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1 week ago |
msn.com | Mark Sweney
Microsoft Cares About Your PrivacyMicrosoft and our third-party vendors use cookies to store and access information such as unique IDs to deliver, maintain and improve our services and ads. If you agree, MSN and Microsoft Bing will personalise the content and ads that you see. You can select ‘I Accept’ to consent to these uses or click on ‘Manage preferences’ to review your options and exercise your right to object to Legitimate Interest where used.
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1 week ago |
theguardian.com | Mark Sweney
KFC is to invest almost £1.5bn and create thousands of jobs in the UK and Ireland over the next five years, as the fast-food chain seeks to capitalise on the booming popularity of fried chicken. The chain, which is celebrating its 60th year of operations in the UK, said it plans to invest £1.49bn to grow and upgrade its existing 1,000-outlet estate. The company, formerly known as Kentucky Fried Chicken, aims to invest £466m in opening 500 new restaurants in the UK and Ireland.
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1 week ago |
theguardian.com | Mark Sweney
Toyota is reportedly planning to move some production of one of its Corolla sports models to the UK to take advantage of excess capacity there, and reduce delivery times for the vehicle in North America. The Japanese car giant is to shift some production of its GR Corolla sports car from Japan to a new dedicated production line at its Burnaston plant in Derbyshire.
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1 week ago |
msn.com | Mark Sweney
Microsoft Cares About Your PrivacyMicrosoft and our third-party vendors use cookies to store and access information such as unique IDs to deliver, maintain and improve our services and ads. If you agree, MSN and Microsoft Bing will personalise the content and ads that you see. You can select ‘I Accept’ to consent to these uses or click on ‘Manage preferences’ to review your options and exercise your right to object to Legitimate Interest where used.
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