Articles

  • 1 week ago | msn.com | Mark Sweney

    Microsoft Cares About Your PrivacyMicrosoft and our third-party vendors use cookies to store and access information such as unique IDs to deliver, maintain and improve our services and ads. If you agree, MSN and Microsoft Bing will personalise the content and ads that you see. You can select ‘I Accept’ to consent to these uses or click on ‘Manage preferences’ to review your options and exercise your right to object to Legitimate Interest where used.

  • 1 week ago | theguardian.com | Mark Sweney

    Sky, ITV and Channel 4 are to fight back against the social media companies Facebook and YouTube by pooling their streaming advertising services to make it easier and more affordable for millions of small businesses to run ad campaigns. The project is an attempt to break big tech’s stranglehold over the UK’s £45bn ad market. Google and Meta, which owns Facebook and Instagram, have increasingly dominated the UK ad market and now hoover up two-thirds of the £45bn spent by brands annually.

  • 1 week ago | theguardian.com | Mark Sweney

    Shows such as Netflix’s TV history-making Adolescence and Disney’s romp Rivals are among the latest hits to continue the subscriber juggernaut, as the US streamers continue to mount pressure on UK TV broadcasters.

  • 2 weeks ago | msn.com | Mark Sweney |Joanna Partridge

    Microsoft Cares About Your PrivacyMicrosoft and our third-party vendors use cookies to store and access information such as unique IDs to deliver, maintain and improve our services and ads. If you agree, MSN and Microsoft Bing will personalise the content and ads that you see. You can select ‘I Accept’ to consent to these uses or click on ‘Manage preferences’ to review your options and exercise your right to object to Legitimate Interest where used.

  • 2 weeks ago | msn.com | Mark Sweney |Joanna Partridge

    Microsoft Cares About Your PrivacyMicrosoft and our third-party vendors use cookies to store and access information such as unique IDs to deliver, maintain and improve our services and ads. If you agree, MSN and Microsoft Bing will personalise the content and ads that you see. You can select ‘I Accept’ to consent to these uses or click on ‘Manage preferences’ to review your options and exercise your right to object to Legitimate Interest where used.

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Mark Sweney
Mark Sweney @marksweney
9 Jun 25

‘The death of creativity’? AI job fears stalk advertising industry https://t.co/3yt3Lz3l8E

Mark Sweney
Mark Sweney @marksweney
9 Jun 25

WPP chief Mark Read to step down as ad agency battles AI https://t.co/BoplrtLmWA

Mark Sweney
Mark Sweney @marksweney
9 Jun 25

AI plundering scripts poses ‘direct threat’ to UK screen sector, says BFI https://t.co/Sov8qLy60X