Mat Zucker

1 month ago | mediapost.com | Mat Zucker

by Mat Zucker , over 1 hour agoIn the bustling ecosystem of digital marketing, there is one page that often gets overlooked despite its critical role: the "About" page. It’s your 24/7 brand ambassador, a high-trafficdestination -- and, for many visitors, the second-most-viewed page (after the homepage). If the homepage is the face of your brand online, the About page is the beating heart. And yet, mostcompanies underestimate its power. Worse, many treat it like an afterthought.

2 months ago | prophet.com | Marisa Mulvihill |Mat Zucker |James Creissen

BLOGA CEO’s personal brand isn’t just about visibility—it’s a strategic driver of trust, differentiation and long-term business growth. In today’s business landscape, a CEO’s personal brand is more than just a reflection of their leadership—it’s a strategic asset that influences company success, investor confidence and market differentiation. Thought leadership, when effectively leveraged, can enhance a CEO’s authority, build trust with key audiences and unlock new business opportunities.

Nov 22, 2024 | mcknights.com | Liz Barnett |Mat Zucker

Nursing homes are places of care, community and compassion, particularly for residents in their final stages of life. As we recognize National Hospice and Palliative Care Month, it’s an opportune time to consider how nursing homes can broaden the support they provide by better incorporating hospice services. Hospice offers a path to comfort and dignity at the end of life, yet many families have insufficient information about these services.

Sep 24, 2024 | medium.com | Mat Zucker |Mehmet Yildiz

When My Podcast Jumped The SheepCreating a podcast is a joy and a slog. Any podcaster who has dabbled or committed to this fledgling audio medium knows this. It’s a creative adventure and a gritty routine. A modern hobby and a quirky job. Success in podcasting demands a lot of elements: consistency, discipline, craft, uniqueness, marketing—and perhaps a bit of luck. My show Cidiot® is a podcast about moving from New York City to the Hudson Valley.

May 16, 2024 | podcasts.apple.com | Mat Zucker

You know I love chickens, but my biggest curiosity is with cows. So was very excited to talk to Kyle and Amanda from Gulden Farm. Kyle and Amanda grew up in the area and join us for a special episode about farming. We talk about Kyle’s journey to Montana and back,  the story of Gulden Farm, what it means to farm sustainably, my cidiot questions about cows, and even about that great logo I love.