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4 days ago | 
womenshealthmag.com | Melanie Rud
There’s no shortage of jaw-dropping content on SkinTok, but the recent videos of an influencer adopting what she's calls the “Caveman” skincare routine—which involves using nothing, not even water, on her face—really got social media buzzing. Ick factor aside, it's something a dermatologist would never do—or advocate that you consider doing. More specifically, forgoing the very basic step of face washing is an absolutely terrible, horrible, no good, very bad idea.
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4 days ago | 
flipboard.com | Melanie Rud
Sofia Richie Grainge Just Made Her New "Du Cap Bob" the Hairstyle of the SummerIf there's one hair trend that is dominating my Instagram feed this summer, it's a bob hairstyle. I know, I know, the bob hair trend has been around …
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4 days ago | 
aol.com | Melanie Rud |Brian Underwood
"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links."There’s no shortage of jaw-dropping content on SkinTok, but the recent videos of an influencer adopting what she's calls the “Caveman” skincare routine—which involves using nothing, not even water, on her face—really got social media buzzing. Ick factor aside, it's something a dermatologist would never do—or advocate that you consider doing.
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1 month ago | 
firstforwomen.com | Anna Traver |Melanie Rud
Hair Hair glosses add shine, tone color and smooth strands-no salon visit required! If you've ever had your hair colored in the salon, there's a good chance you've also had a hair gloss treatment done, even if you didn't know it. Often the final step of the professional coloring process, glosses are key for enhancing shine, smoothness and even adjusting the overall tone of your hair color. And guess what?
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1 month ago | 
womenshealthmag.com | Melanie Rud
The skincare industry’s current mantra du jour? “Let there be light.” Need proof? Just take a scroll through social or a stroll through your local Sephora to see countless light-based devices promising better skin. The majority tout red light as the primary player—but that’s not the only hue worth considering. Blue light is also emerging on the at-home scene, offering its own set of unique benefits.
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1 month ago | 
yahoo.com | Brian Underwood |Melanie Rud
"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links."The skincare industry’s current mantra du jour? “Let there be light.”Need proof? Just take a scroll through social or a stroll through your local Sephora to see countless light-based devices promising better skin. The majority tout red light as the primary player—but that’s not the only hue worth considering. Blue light is also emerging on the at-home scene, offering its own set of unique benefits.
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1 month ago | 
womenshealthmag.com | Melanie Rud
The terms “skincare trend” and “science-backed” aren't always synonymous. In fact, at the risk of sounding like a real killjoy, what’s hot on the skincare scene is more often the product of a lot of hype than hard-hitting research. One notable exception? LED masks. The category is a social media darling…and one with proven research backing the benefits. The basic premise: Different wavelengths of visible light (all those different colors) have unique skin benefits.
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1 month ago | 
yahoo.com | Melanie Rud
"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links."The terms “skincare trend” and “science-backed” aren't always synonymous. In fact, at the risk of sounding like a real killjoy, what’s hot on the skincare scene is more often the product of a lot of hype than hard-hitting research. One notable exception? LED masks. The category is a social media darling…and one with proven research backing the benefits.
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2 months ago | 
firstforwomen.com | Anna Traver |Melanie Rud
As anyone who has ever dealt with hair loss will tell you, there’s no shortage of different treatment options out there claiming to be the end-all, be-all solution for sparse strands. And sure, while there are things that may help make hair stronger or look fuller, there’s only one treatment that’s FDA-approved to actually help grow new hair: minoxidil.
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2 months ago | 
womenshealthmag.com | Melanie Rud
Taylor Swift suggested we shake it off, but maybe we should all be brushing it off instead. That's what proponents of dry brushing would have you believe, at least. While the trendy technique has been around for thousands of years, it has—like so many things—enjoyed a resurgence in popularity in the social media era, part of the self-care-meets-skincare scene. It's been touted as a panacea for everything from cellulite to puffiness to dryness, one that requires just a simple tool.
