Nat Ives

2 weeks ago | blogs.nvidia.com | Nat Ives

AI’s in fashion in France — as it is across the globe — with the technology already helping solve some of the country’s greatest challenges across research and innovation, transportation, manufacturing and many other industries. And this fashion’s here to stay. France’s National Strategy for AI, part of the broader France 2030 investment plan, includes more than €109 billion in investments for the country’s AI infrastructure projects.

1 month ago | cmo.cmail20.com | Nat Ives

Good morning. Today, TikTok puts on a brave face at the NewFronts; Sony Pictures makes a play for Paramount; and musicians get new protections against AI. TikTok told hundreds of advertising executives that it would fight the looming U.S. ban of its app in court, aiming to ease the anxiety of an industry that has largely overlooked lawmakers’ data security concerns in its bid to reach consumers online, Katie Deighton reports.

1 month ago | cmo.cmail19.com | Nat Ives

Good morning. Today, stock photographers brace themselves for their next great tech shock; Starbucks promises to accelerate innovation as well as service; and Amazon’s units combine for a record quarter. Stock photographers who survived the advent of digital cameras and online sales are bracing themselves for the next great tech shock, Katie Deighton reports for CMO Today: generative AI.

2 months ago | cmo.cmail19.com | Nat Ives

Good morning. Today, a one-time god of denim embraces fans who kept the faith; an investment firm uses AI to reach young millionaires; and Ben Cohen tells Unilever: If you love us, let us go. Add clothing brand True Religion to the list of marketers that made their names in the malls and magazines of the late ’90s and early ’00s, faded and now are rising again, Katie Deighton reports.

Mar 27, 2025 | cmo.cmail20.com | Nat Ives

Good morning. Today, we go behind the scenes of a branding debacle in Boston; NBCUniversal squares up with Paramount over new “Yellowstone” shows; and a feature player in meme-stock trading seeks a more mature look. Boston’s team in the National Women’s Soccer League has a new name, Rachel Bachman and Katie Deighton report in a behind-the-scenes look at the attempt to recover from one of the most disastrous brand launches in modern sports.