Neha Gupta

1 month ago | wan-ifra.org | Neha Gupta

The French publication draws around 192 million monthly visits to its website and 50 million to its app. It has 665,000 paying subscribers, 90 percent of whom are digital. In 2024, Le Monde contributed about €176.7 million – 57 percent of its parent group’s €310 million total revenue. Subscriptions make up the largest share of income for the group, with print accounting for 33 percent and digital 23 percent.

1 month ago | wan-ifra.org | Neha Gupta

The Atlantic entered the subscription market relatively late, launching its paywall in 2019. In 2021, to counter stagnating growth, it introduced a 30-day digital trial to attract new subscribers. Between 2022 and 2023, the team refined paywall features and checkout flows to boost conversions. By 2024, The Atlantic reached a key milestone and acquired 1 million paying digital and print subscribers. “We became profitable for the first time in a pretty long time.

1 month ago | wan-ifra.org | Neha Gupta

Liesbeth Nizet, Head of Future Audiences Monetisation at Mediahuis, Belgium, said that while her role may sound focused on revenue, it’s fundamentally about listening. “Listening to the people who aren’t showing up – to why they feel left out or overwhelmed – and asking, with humility and curiosity: How can we show up differently?”In conversations with young audiences, Nizet has encountered recurring themes: news often left them anxious, unseen, or disengaged.

1 month ago | wan-ifra.org | Neha Gupta

Chouhan said journalists are increasingly relying on artificial intelligence to assist their fact-checking efforts. He noted that key technologies being employed include machine learning algorithms, natural language processing, and image, audio, and video recognition.

2 months ago | wan-ifra.org | Neha Gupta

2025-04-14. Reuters is shaping the future of journalism with a three-pronged AI strategy: encouraging staff-wide experimentation through its internal tool Open Arena, transforming newsroom workflows, and integrating AI tools into customer-facing platforms. by Neha Gupta [email protected] | April 14, 2025The approach is anchored in trust, with editorial oversight and a “human in the loop” ensuring that AI-generated content remains accurate and unbiased.