Neil Griffiths

Sydney

Podcast Host at The Plug with Neil Griffiths

Editor-in-Chief at Rolling Stone Australia

🎸Editor-in-Chief @rollingstoneaus | 🎙️Host of The Plug podcast | Opinions are my own!

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Articles

This is How Close the Hottest 100 Top Five is

Jan 15, 2025 | tonedeaf.thebrag.com | Neil Griffiths

With just a little over a week to go until the Hottest 100 countdown takes place, the race to #1 is on. The latest stats released by triple j this week
How brands and agencies can work together to support the next generation of Australian artists

Jan 2, 2025 | mumbrella.com.au | Neil Griffiths

The way brands connect with audiences has changed. Ten years ago, it was all about partnering with celebrities and major events through traditional sponsorships – a safe strategy aimed at reaching everyone. These days, brands understand the value of authentic communication and that’s become the priority. It’s not about just being seen anymore; it’s about making meaningful connections through bespoke cultural campaigns that move the needle.
These are the Mumbrella podcast episodes you loved hearing in 2024

Dec 22, 2024 | mumbrella.com.au | Neil Griffiths

Greg Hoffman – “There’s nothing worse than lazy marketing”The very first episode of the one-on-one series featured the former Nike CMO and headlining act at this year’s Mumbrella360 conference, Greg Hoffman. In this chat, Hoffman talked about the brand leader’s 28-year stint at Nike and looked back at some memorable campaigns, including working with iconic figures like Michael Jordan and Tiger Woods.
Coles Media leader joins Bunnings as new head of retail media

Dec 19, 2024 | mumbrella.com.au | Neil Griffiths

Bunnings has scored a new head of retail media. On Thursday, Coles Media’s head of strategy and planning, Sam Hegg, confirmed that he started at the hardware and garden centre chain this week. “Such a great opportunity to work with [Bunnings’ general manager marketing] Justine Mills and the team to build something really compelling for brands,” Hegg wrote in a LinkedIn post.
Nine announces new Queensland and WA TV news directors

Dec 18, 2024 | mumbrella.com.au | Neil Griffiths

Nine has announced even more movements this week, confirming new TV news directors for both Queensland and Western Australia. Just a day after confirming the resignation of chief sales officer, Michael Stephenson, on Wednesday, the media giant has confirmed the appointments of Brendan Hockings for Queensland and Michael Genovese for WA.
TikTok given lifeline to appeal US ban

Dec 18, 2024 | mumbrella.com.au | Neil Griffiths

The US Supreme Court has agreed to consider an appeal by TikTok and its parent company ahead of a proposed ban of the app. Per CNN, the Supreme Court has agreed to hear TikTok and Chinese internet tech company ByteDance’s argument that the ban is a violation of the First Amendment, with the platform arguing that it poses no threat to US security.
Hugh Gurney and Joe Sibley take on executive creative director roles for Droga5

Dec 16, 2024 | mumbrella.com.au | Neil Griffiths

Hugh Gurney and Joe Sibley have been announced as the new executive creative directors at Droga5 Melbourne, part of Accenture Song. The news was announced by the creative agency on Tuesday, with Gurney and Sibley to report into Tara Ford as CCO Droga5 Australia and work closely with Milla McPhee, chief strategy officer Droga5 Australia and Matt Michael, CEO Droga5 ANZ.
'The next exciting chapter awaits'

Dec 15, 2024 | mumbrella.com.au | Neil Griffiths

The marketing lead of regional advertising collective, Boomtown, has announced she is heading to oOh!media in 2025. In a LinkedIn post on Monday, Leanne Glamuzina announced she will wrap up with Boomtown on 31 January before heading to oOh! to take on the head of marketing role. “I am thankful for this exciting new chapter and am eager to work with Neil Ackland and the talented team at oOh! as we continue to shape the future of the out-of-home industry,” Glamuzina wrote.
Media Mayhem: Elizabeth McIntyre

Dec 15, 2024 | mumbrella.com.au | Neil Griffiths

How is the operating environment impacting your team, clients and partners? I think it’s fair to say that there’s a more complex operating environment at the moment. I think that’s probably because of increased economic pressures. And it’s demanding that every advertising dollar works harder whilst clients are also expecting increasingly measurable. That’s propelling our industry to innovate in attribution and analytics.
2GB host announces shock departure; Mark Levy replacement revealed

Dec 13, 2024 | mumbrella.com.au | Neil Griffiths

The radio presenter merry-go-round isn’t over in 2024, with yet another popular host making a shock departure announcement. On Friday, 2GB Drive host, Chris O’Keefe, announced on air that he was wrapping up with the station effective immediately. In a note sent to staff, seen by Mumbrella, 2GB content manager, Luke Davis, confirmed O’Keefe’s departure.