Nicola Merrifield

London

Premium Content Editor at Campaign (UK)

None at Haymarket Media

Premium content editor @Campaignmag

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Articles

Two in five agencies not told value of account before pitching

2 weeks ago | campaignlive.co.uk | Nicola Merrifield

Sign in to continue Email address Password Stay signed in Limited free articles a month Free email bulletins To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including additional School Reports analysis, the Annual Salary Survey, and supplementary insight from Campaign's Best Places to Work Regular data-led insight reports from Campaign Red, our new global...
Four in five adland staff say employer lacks transparency over pay

Jan 16, 2025 | campaignlive.com | Nicola Merrifield

The majority of staff in adland believe their company fails to provide enough transparency around salaries, research by Campaign has found. A total of 86% said their employer was either “not at all” (47%) or “not very” (39%) transparent over pay. Only 14% of people taking part in the survey said their organisation was transparent (12% “fairly” and 2% “extremely”), marked by their employers publishing either salaries or pay bandings across the whole company and different levels.
Four in five adland staff say employer lacks transparency over pay

Jan 16, 2025 | campaigncanada.ca | Nicola Merrifield

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Adland talent speaks: ‘The industry says the right things but rarely follows through’

Jan 15, 2025 | campaignlive.co.uk | Nicola Merrifield

Sign in to continue Email address Password Stay signed in Limited free articles a month Free email bulletins To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including additional School Reports analysis, the Annual Salary Survey, and supplementary insight from Campaign's Best Places to Work Regular data-led insight reports from Campaign Red, our new global...
Global agency groups Q3 2024 report card: Havas declines as others claim ‘return to form in new business’

Dec 5, 2024 | campaignlive.co.uk | Nicola Merrifield

Sign in to continue Email address Password Stay signed in Limited free articles a month Free email bulletins To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including additional School Reports analysis, the Annual Salary Survey, and supplementary insight from Campaign's Best Places to Work Regular data-led insight reports from Campaign Red, our new global...
Campaign CMO Outlook 2024: Why marketers still want more from video-on-demand

Nov 26, 2024 | campaignasia.com | Nicola Merrifield |Maisie McCabe

Will you let your children inherit a world without ... A raw, unflinching look at the illegal wildlife trade, starring Ray Winstone, will force you to confront the horrifying truth... and act. Jaguar's baffling attempt at reinvention from feline grace to rock-based abstraction is a masterclass in brand self-sabotage, says Resonant's Ramakrishnan Raja—and it risks destroying the marque entirely.
Almost half of marketers plan creative or media agency review in next 12 months

Nov 25, 2024 | campaignasia.com | Nicola Merrifield

Related Articles Just Published ABC's 'Ladies, We Need To Talk' took home the top gong, alongside winners from across the country. Braga relocates to Hong Kong after serving for three years as the national chief creative officer at Wunderman Thompson Australia across three offices.
Almost half of marketers plan creative or media agency review in next 12 months

Nov 25, 2024 | campaignlive.co.uk | Nicola Merrifield

Sign in to continue Email address Password Stay signed in Limited free articles a month Free email bulletins To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including additional School Reports analysis, the Annual Salary Survey, and supplementary insight from Campaign's Best Places to Work Regular data-led insight reports from Campaign AI, our business...
Almost half of marketers plan creative or media agency review in next 12 months

Nov 25, 2024 | campaignlive.com | Nicola Merrifield

The majority of brands plan to carry out an agency review in the next 12 months, with almost half set to appraise their creative or media partners, research by Campaign has shown. See the full CMO Outlook report hereIn the global survey, 78% of senior marketers said they expected to carry out a review in the next year; only 22% said they would not be. Creative agencies and tech platforms are the most likely to come under scrutiny, with each cited by 46% of marketers.
Almost half of marketers plan creative or media agency review in next 12 months

Nov 25, 2024 | campaigncanada.ca | Nicola Merrifield

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