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3 days ago | 
americanspa.com | Nicole Altavilla
The International SPA Association (ISPA) recently unveiled the “Big Five” statistics, reflecting another year of positive momentum for the spa industry. Pulled from the comprehensive 2025 ISPA U.S. Spa Industry Study, this year’s findings reveal record-setting revenue, an increase in spa visits and steady growth in employment and spa locations.
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1 week ago | 
americanspa.com | Nicole Altavilla
We started with 32 new or newly renovated spas in the U.S., our readers voted for their favorites in each round, and we've made it to the end of our March Madness-inspired contest. The St. Regis Spa at The St. Regis Longboat Key Resort (FL) is the winner of this year's contest.
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1 week ago | 
americanspa.com | Nicole Altavilla
Banyan Tree Spa Krabi (Thailand) recently started offering complimentary weightless therapy classes to its guests. Weightless therapy is a holistic technique that involves floating in water, and the buoyancy helps alleviate pain and stress. Also known as flotation therapy, this treatment is known for inducing a state of deep relaxation.
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1 week ago | 
americanspa.com | Nicole Altavilla
Botanic Sanctuary Antwerp (Belgium) announced a collaboration with Bastien Gonzalez, the internationally celebrated‘pedicure-podologist’. The partnership includes Révérence de Bastien products available at the hotel’s Botanic Health Spa. To celebrate the collaboration, Bastien will be offering treatments in person on June 19, 2025.
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1 week ago | 
americanspa.com | Nicole Altavilla
Obagi Medical recently unveiled the latest additions to its SUZANOBAGIMD collection. The new products - Super Antioxidant Serum and Moisture Restore Hydration Replenishing Cream - offer cutting-edge solutions to address common skincare concerns, such as skin discoloration and brightening, oxidative stress, and skin hydration to maintain a healthy skin barrier function.
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1 week ago | 
americanspa.com | Nicole Altavilla
Kelly Swann, aesthetic nurse and skincare expert at Swann Beauty (Newcastle, England), shares tips and tricks to keeping skin healthy this season. As the season slowly changes and temperatures begin to rise, people are preparing their homes and gardens for the annual big clean, but many are unaware that your skincare routine needs a good spring cleaning, too. “As the seasons change, so should your skincare routine,” says Swann.
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2 weeks ago | 
americanspa.com | Nicole Altavilla
Round 5 of American Spa's March Madness-inspired "The Best New or Newly Renovated Spa in the U.S." contest is here!This competition celebrates 32 of the newest resort spas and wellness destinations from all over the U.S. We are down to 2 entries in 1 final head-to-head elimination competition. Round 5 of voting is open through noon ET on Thursday, April 17, with the winner announced for the Spa Madness competition on Friday, April 18. Votes can be cast once per day, per device.
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2 weeks ago | 
americanspa.com | Nicole Altavilla
RATIONALE recently made its East Coast debut at The Spa by Equinox Hotel, New York. This partnership introduces the RATIONALE Signature Vitality Facial—a clinical-grade facial that harnesses the power of skin-identical vitamins and antioxidants combined with cutting-edge technology that lifts facial contours and restores radiance.
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2 weeks ago | 
americanspa.com | Nicole Altavilla
LOOkX recently launched in the U.S. market. The brand's "smart skincare" approach to optimizing skin health includes time-released encapsulation and multi-tasking products. Known for its unique combination of retinol and plant stem cells, LOOkX offers 34 streamlined SKUs that address multiple skincare needs with a single product.
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2 weeks ago | 
americanspa.com | Nicole Altavilla
Contrast therapy, which involves alternating between hot and cold temperatures, offers many benefits to the skin, body, and mind. Anil Shah, M.D., FACS, double board-certified facial plastic surgeon and founder of Shah Facial Plastics in Chicago and New York City, reveals the science behind hot and cold therapies. By integrating both cold and heat into your health routine, spa-goers can enjoy the best of both therapies.
