Parija Kavilanz's profile photo

Parija Kavilanz

New York

Co-Founder & Chief Storyteller at Bagable

Co-founder & Chief Storyteller, Bagable Media. Retail obsessed 🛍️🛒Trend spotter 👗👠🪞👖💄Find my stories at https://t.co/IeYwGXOztq. Ex-CNN. DMs open for pitches

Articles

  • 5 days ago | fastcompany.mx | Parija Kavilanz

    El silencio se acabó y la moda de lo suave y dulce o swicy se ha calmado. Ahora nuestras papilas gustativas piden a gritos texturas crujientes y sabores vibrantes. El año pasado, las gomitas blandas y silenciosas y con sabor dulce y picante, o swicy, fueron las innovaciones alimentarias que se apoderaron del pasillo de snacks. ¿Recuerdas las gomitas de mango pelables que se hicieron virales en TikTok?

  • 1 week ago | fastcompany.com | Parija Kavilanz

    Quiet is out and the “swicy” trend has calmed down. Now our taste buds are screaming for “crunch,” gritty textures, and noisy flavor experiences. Last year, noiseless squishy gummies and sweet-and-spicy, or “swicy” flavoring, were the breakout food innovations that took over the snack aisle. Remember the peelable mango gummy candy that went viral on TikTok? In 2025, food trend watchers, with a little help from TikTokers, have identified our top cravings.

  • 1 week ago | bagable.com | Parija Kavilanz

    Party City, you will be missed. But, Michaels is stepping in quickly to fill the void. Michaels, the crafting supplies chain, said it is significantly ramping up its balloon offerings and party supplies, two of Party City’s most-popular sellers. Party City, which struggled with bankruptcy, tougher competition and other serious challenges to its business, announced in December that it was going out of business after nearly 40 years.

  • 1 week ago | bagable.com | Parija Kavilanz

    When the Ring Pop factory in Scranton, Pennsylvania, unexpectedly shut down last summer because of a shaky floor, it abruptly halted production of tens of millions of the iconic oversized candy bauble lollipops that come attached to a cheap plastic ring meant to be worn on a finger. It was a shocking moment for an American candy brand whose enduring popularity spans at least five generations of consumers. “Everyone knows Ring Pop.

  • 2 weeks ago | bagable.com | Parija Kavilanz

    The fit has to be on point when you enter Barbie’s world, even if you’re LeBron James. Mattel, the maker of Barbie, announced on Wednesday that the Los Angeles Lakers star, and the first player in NBA history to score 50,000 career points, is getting his own doll that will be the first-ever Ken doll created in the likeness of a professional athlete.

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Parija Kavilanz
Parija Kavilanz @ParijaKavilanz
9 Apr 25

They’re the hottest deal at Trader Joe’s this week. On Wednesday, the grocery chain unveiled its new $2.99 mini pastel canvas tote bags in pink, blue, purple and green. The crowds rushed in for them. Full story on https://t.co/C4QDaATYle ⬇️ https://t.co/eLJFTWFZAt @TJoesOfficial

Parija Kavilanz
Parija Kavilanz @ParijaKavilanz
8 Apr 25

Instagram is implementing stricter protective measures for “teen accounts” by introducing additional restrictions for users under the age of 16. Meta is also adding teen accounts to Facebook & Messenger. Read the FULL story on https://t.co/C4QDaATYle ⬇️ https://t.co/IxbAbGV3Zo https://t.co/VwiWZXfaoU

Parija Kavilanz
Parija Kavilanz @ParijaKavilanz
7 Apr 25

Jewelry brand, Ana Luisa, a favorite of #GenZ shoppers because of its affordable prices and sustainable production, informed customers that it will increase prices next week because of tariffs. Full story on https://t.co/C4QDaATYle ⬇️ https://t.co/02pg6Jm3j9 https://t.co/A2R4FPn6rN