Paroma Sen

Director of Strategy at SalesTech Star

Director of Strategy at Global Fintech Series

Director of Strategy at HRTech Series

Contributor at MarTech Advisor

Director of Strategy, Content Head, Seasoned B2B /B2C writer Loves #SustainableLiving

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Articles

MarTech Interview with Jeremy Woodlee, Infillion

5 days ago | martechseries.com | Paroma Sen

Jeremy Woodlee, General Manager of Infillion chats about the latest trends in adtech that are impacting overall advertising workflows in this catch-up with MarTechSeries:Hi Jeremy, what’s most exciting for you in your new role at Infillion? The business unit that I’m running, Enterprise, is a new expression of an old advertising and technology story.
SalesTechStar Interview with Ann-Christel Graham, Sovos

5 days ago | salestechstar.com | Paroma Sen

Ann-Christel Graham, Chief Revenue Officer at Sovos shares a few tips on what modern GTM teams and CROs should prioritize in a complex selling market in this SalesTechStar interview:_________Can you walk us through your sales and revenue journey in SaaS? Early in my career, I worked at Concur during its transition from traditional software to a SaaS model. We were early adopters, making the shift in the early 2000s when the concept of SaaS was still new.
AiThority Interview with Lokesh Jindal, Head of Products at Axtria

6 days ago | aithority.com | Paroma Sen

How is GenAI impacting workflows for the life sciences industry? Lokesh Jindal, Head of Products at Axtria weighs in with some observations in this AiThority interview:Hi Lokesh, welcome to our AiThority Interview series. Can you walk us through your journey, from leading large enterprises to driving growth at Axtria? Thank you! It’s been quite the ride.
MarTech Interview with Nate Barad, Algolia

1 week ago | martechseries.com | Paroma Sen

Nate Barad, VP of Product Marketing at Algolia shares more on how search tactics need to evolve in today’s complex online marketing environment in this MarTech Interview by MarTechSeries:Hi Nate, tell us about yourself and your role at Algolia? My passion for technology innovation within the commerce industry spans more than two decades.
CIO Influence Interview with Leonardo De Araujo, Syntax

1 week ago | cioinfluence.com | Paroma Sen

Leonardo De Araujo, SAP Technology Innovation Leader at Syntax discusses the growing impact of GenAI when it comes to building code and how AI powered platforms will eventually transform the way developers work in this Q&A:Hi Leonardo, tell us about yourself and your role at Syntax. I’ve worked in the SAP ecosystem for nearly three decades, leading the design and implementation of ERP solutions that enhance profitability and operational excellence across industries.
AiThority Interview with Kevin Chung, CSO at Writer

1 week ago | aithority.com | Paroma Sen

Kevin Chung, Chief Strategy Officer at Writer chats more about the future of business and how AI agents will complement every key function in this catch-up with AiThority.com:Hi Kevin, excited to hear from you today, tell us more about being at Writer and what a day at work for a Chief Strategy Officer looks like…Hi there, and thank you for the opportunity to connect. Writer is the end-to-end platform for orchestrating agent-powered work across the enterprise.
When the Shoe Drops

2 weeks ago | medium.com | Paroma Sen

Saturday Prompt: book reviewThis book is not twanging my heart. It’s not making me look forward to picking it up. Its bright orange cover is not filling me with delight. Its cool title is only making me grind my teeth. And the book club made of well-meaning colleagues who suggested this book are making me wary to even approach them in the hallway. That’s as bad as a book can get. And on the face of it, it doesn’t seem so bad. It’s a book called Shoe Dog, written by Phil Knight.
MarTech Interview with Abhay Singhal, CEO

2 weeks ago | martechseries.com | Paroma Sen

What will redefine the A to Z of mobile advertising as adtech and digital advertising trends change in the future? Abhay Singhal, Co-Founder at InMobi & CEO, InMobi Advertising shares his perspectives:Tell us about your time in tech, Abhay…I earned my bachelor’s degree in electrical engineering from the Indian Institute of Technology in 2001. I’ve been an entrepreneur since graduating; co-founding TeN in 2001 and in 2007 I joined Naveen Tewari, Piyush Shah and Mohit Saxena to co-found InMobi.
SalesTechStar Interview with Don Cooper, Aras

2 weeks ago | salestechstar.com | Paroma Sen

Don Cooper, Vice President of Global Alliances at Aras, shares pointers on building healthy revenue streams through alliances and partnerships in this SalesTechStar interview:___________Tell us about yourself and your sales journey? What about being in Sales piques your interest most? I grew up on a farm in the Midwest, where I developed a strong work ethic and problem-solving skills from an early age.
HRTech Interview with Frank Gauld, Poppulo

2 weeks ago | techrseries.com | Paroma Sen

How can AI agents transform employee and business communication workflows and processes? Frank Gauld, Chief Product and Technology Officer at Poppulo weighs in with a few thoughts:Take us through your journey as CPTO in the HRTech space and more about your experience building Poppulo’s product? I joined Poppulo a year ago to lead our product management organization, so I’m relatively new to the HRTech space.