Paul Dughi

1 week ago | blog.barracuda.com | Paul Dughi

Machine or programmatic identities, such as services, apps, scripts, bots, and other automated agents, are all working behind the scenes to automate workflows. In other words, machines and systems are talking to other machines without human involvement. These non-human identities (NHIs) automatically authenticate using API keys, tokens or certificates. They are designed to automate and streamline workflows, but they open the door to potential risks.

3 weeks ago | medium.com | Paul Dughi

Member-only storyPaul Dughi·SubscribePublished inStronger Content·1 min read·--You can’t be much clearer than this:Danny Sullivan, Google: “That’s not what we said.”Sullivan said the guidance they put out on AI-generated content has been misinterpreted by many in the SEO community. Many took the guidance as AI content was fine as long as it was quality AI-generated content. But no.

1 month ago | medium.com | Paul Dughi

Member-only storyPaul Dughi·FollowPublished inStronger Content·11 min read·--Guest Post: Olive GarciaReputation management involves directing and overseeing how individuals perceive your brand across social media platforms. The term ORM stands for “online reputation management,” specifically focusing on reputations within the digital space. This includes social media apps and review sites, among others. Your organization builds its online reputation based on feedback from your customers.

Nov 20, 2024 | blog.barracuda.com | Paul Dughi

As generative AI and large language models (LLMs) are embedded into a greater number of internal processes and customer-facing applications, the risks associated with LLMs are growing. The OWASP Top 10 list for LLM applications for 2025 details these risks based on real-world usage as a cautionary note for leaders in tech, cybersecurity, privacy, and compliance. “Organizations are entering uncharted territory in securing and overseeing GenAI solutions.

Oct 24, 2024 | pauldughi.com | Paul Dughi

In a significant move for digital content integrity, Google has introduced SynthID, a tool designed to watermark and detect AI-generated images. This innovation addresses a growing challenge in the digital age: distinguishing between real and AI-created visuals. As the capabilities of AI evolve, it has become increasingly difficult to identify AI-generated content, whether images or text.