Pauline De Leon

Hong Kong, Victoria

Writer and Content Creator at Freelance

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Articles

Barney Cools Celebrates a Decade of Laid-Back Cool with a Collection That Asks You to Slow Down

2 weeks ago | hypebeast.com | Pauline De Leon

In a world that rarely slows down, Barney Cools dares to pause. For its 10-year anniversary, the Sydney-born lifestyle label presents “Tranquil Minds,” a collection that reads like a deep breath after a decade of adventure. With roots tracing back to the Northern Beaches and an ever-growing global footprint, Barney Cools has always balanced chaos with calm, and mischief with mindfulness.
Above The Clouds' SS25 Lookbook Is a Study in Controlled Clash

2 weeks ago | hypebeast.com | Pauline De Leon

Above The Clouds has never been one to follow the fashion playbook and its Spring/Summer 2025 lookbook is proof. Shot and styled in-house, the edit brings together an international roster of cult labels—Marni, Our Legacy, ERL, Eckhaus Latta, Camiel Fortgens and Children of the Discordance, to name a few—and weaves them into a cohesive visual language that’s both offbeat and ultra-wearable.
Meet Lox and Chain, the Jewelry Brand for Misfits and Style Seekers

2 weeks ago | hypebeast.com | Pauline De Leon

Lox and Chain isn’t your average jewelry brand, it’s a statement of self-expression born from a moment of frustration. When co-founder Frei struggled to find the perfect pair of earrings for their partner Zak, it sparked the realization that men’s jewelry was missing something: meaningful, high-quality designs that break away from the ordinary. That’s when Lox and Chain came to life in 2020.
New Zealand Label Porter James Sports Redefines Modern Menswear with Quiet Refinement

3 weeks ago | hypebeast.com | Pauline De Leon

Founded in 2021 in Aotearoa, New Zealand by Joshua Heares, Porter James Sports is a deeply personal project shaped by his decade-long career in advertising and an innate desire for considered self-expression. It’s not just about clothing; it’s an evolving exploration of modern menswear that champions quality over quantity and simplicity over spectacle. The label reflects Heares’ appreciation for curation, craftsmanship and longevity.
GU Spices Up Your Everyday with Daily Collar Collection

3 weeks ago | hypebeast.com | Pauline De Leon

GU’s latest summer collections were designed to enhance daily attire, adding a colorful flair to dependable closet classics. Combining style, comfort and versatility, the Collared Tops collection redefines what it means to remain fashionable throughout every season. The assortment aims to meet diverse aesthetics and needs while offering a range of options for various summer occasions, from an impromptu trip to the beach to a daytime baseball game excursion.
Brown is the New Black in July's Latest Collection

3 weeks ago | hypebeast.com | Pauline De Leon

In a world where luggage often feels like an afterthought, July has managed to transform travel essentials into fashion statements. With its latest “Brown” collection, the Melbourne-born brand taps into a colour trend that has quietly dominated fashion runways and interior design for the past year: warm, nostalgic hues that feel both grounded and elevated.
Lewi Brown on "For Earl" and Upcoming NZ Warriors Collab

3 weeks ago | hypebeast.com | Pauline De Leon

1 of 4 2 of 4 3 of 4 4 of 4 Lewi Brown‘s journey from professional athlete to streetwear designer has been anything but conventional. As the founder of Earls Collection, Brown has built a brand that merges his personal narrative with a distinct design language rooted in authenticity. His latest collection, titled “For Earl,” continues this tradition with pieces that reflect his connection to family, heritage and identity.
Sydney Retailer 108WAREHOUSE Welcomes Taiwanese Label Nul1.org to Its Roster

1 month ago | hypebeast.com | Pauline De Leon

Established in 2019, 108WAREHOUSE has steadily built a reputation for curating a diverse yet thoughtful selection of garments and goods. Initially an online hub for second-hand items from coveted Japanese brands like COMME des GARÇONS and PORTER Yoshida & Co., the Marrickville-based store has since expanded into a vibrant physical space that reflects its eclectic taste. True to its ever-evolving approach, 108WAREHOUSE has now introduced Taiwanese label Nul1.org to its growing roster of brands.
Butter Goods Celebrates Skate Culture With the Davide Holzknecht Signature Collection

1 month ago | hypebeast.com | Pauline De Leon

Butter Goods continues to cement its place as a defining voice in streetwear with its recent Davide Holzknecht Signature Collection. Highlighting the raw energy of skate culture and Holzknecht’s distinctive aesthetic, the range blends utilitarian design with striking graphic elements that showcase Butter Goods’ knack for balancing function with visual impact.
ROA 正式推出全新 Arpy 運動鞋

1 month ago | hypebeast.com | Pauline De Leon

義大利戶外品牌 ROA 在 2025 春夏系列中推出了 Arpy 運動鞋，此鞋款結合了當代設計美學與功能性，隨著戶外風格持續影響都會時尚，帶有多功能性的 Arpy 或將成為兼顧時尚與性能的理想選擇。這款男女通用的設計採用開放式網眼鞋面，確保足夠透氣性，在溫暖氣候或旅行時也能保持乾爽，接著搭載 EVA 中底和 Vibram Ecostep 外底，具備輕盈緩衝腳感及足夠抓地力，鞋款的隱藏式魔鬼氈封口則融入結構之中，簡潔美觀的同時也能穩固貼合，後跟拉環和橡膠鞋頭罩則分別提供穿脫便利、耐用度。Arpy 現已登陸 P.A.M 上架，共有「Black」、「Grey 」和「Sand Honey」三種配色可選，售價 $312 澳幣，有興趣的讀者不妨多加留意。> Nanushka x ASICS GEL-KINETIC FLUENT 最新聯名鞋款正式登場> Nike ACG Mountain Fly Low 推出兩款 GORE-TEX 版本全新配色