Pete Sena

Connecticut, New York, San Francisco

Contributor at Medium

Maker. Marketer. Entrepreneur. A creative nerd who helps founders scale their income. 3x founder/operator/investor. AI-obsessed creative builder.

Articles

AI is Coming for Your Agency’s Account Managers — And That’s a Good Thing

1 month ago | medium.com | Pete Sena

A publication by and for marketers. We publish marketing inspiration, case studies, career advice, tutorials, industry news, and more. Follow publicationEver wonder why some account managers are thriving in today’s agency landscape while others are struggling to stay employed? Let me pull back the curtain on what’s really happening. The truth is, we’re witnessing a seismic shift in how clients view the account management function. And it’s happening faster than most people realize.
WTF is vibe marketing, and why is it the future of brand building?

1 month ago | ehandbook.com | Pete Sena

How to succeed in entrepreneurship; feat. founder stories, design articles, and startup deep dives that inspire your entrepreneurial journey. Follow publicationPlus, the playbook you have a feeling you need. Forget everything you know about traditional marketing. Demographics? Dead. Cookie-cutter campaigns? Buried. Welcome to the era of vibe marketing, where how your brand makes people feel isn’t just nice-to-have, it’s the entire game — especially if you’re a challenger brand.
WTF is vibe marketing, and why is it the future of brand building?

1 month ago | medium.com | Pete Sena

How to succeed in entrepreneurship; feat. founder stories, design articles, and startup deep dives that inspire your entrepreneurial journey. Follow publicationPlus, the playbook you have a feeling you need. Forget everything you know about traditional marketing. Demographics? Dead. Cookie-cutter campaigns? Buried. Welcome to the era of vibe marketing, where how your brand makes people feel isn’t just nice-to-have, it’s the entire game — especially if you’re a challenger brand.
Find your zone of genius

2 months ago | chatgpt.com | Pete Sena

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Everything’s a vibe, the true cost of luxury, new privacy laws, strategic type

2 months ago | uxdesign.cc | Ian Batterbee |Michael Buckley |Wojciech Wasilewski |Pete Sena

Everything’s a vibe, the true cost of luxury, new privacy laws, strategic typeWeekly curated resources for designers — thinkers and makers. “What started as casual slang is now everywhere — from how we code and market to how we pitch, design, and even write job descriptions. We’re witnessing a vibe-driven culture that replaces fact with feeling.
Salesforce & Shopify CEOs just declared war on human-only teams

2 months ago | uxdesign.cc | Pete Sena

Last Wednesday, I watched a Fortune 1000 executive eliminate an entire team with a single prompt. This is not science fiction. It’s the new reality of AI-first companies. If you’re paying attention, there’s no way this is news to you. Just three years ago, it took a team of 14 people, comprising designers, copywriters, strategists, project managers, and engineers, to launch a new product line. You were likely one of those key players. I founded and ran an agency that assembled teams like that.
Salesforce & Shopify CEOs just declared war on human-only teams

2 months ago | medium.com | Pete Sena

Here’s your 21-day career battle planLast Wednesday, I watched a Fortune 1000 executive eliminate an entire team with a single prompt. This is not science fiction. It’s the new reality of AI-first companies. If you’re paying attention, there’s no way this is news to you. Just three years ago, it took a team of 14 people, comprising designers, copywriters, strategists, project managers, and engineers, to launch a new product line. You were likely one of those key players.
Vibe coding, hype-driven CEOs, should you copy a competitor?

Mar 24, 2025 | uxdesign.cc | Pete Sena |Trip Carroll |Peter Cho |Daley Wilhelm

Vibe coding, hype-driven CEOs, should you copy a competitor? Weekly curated resources for designers — thinkers and makers. “Are you wondering WTF all this vibe coding stuff is that’s been sweeping your social feeds? You probably get the gist that it’s about having a vision of an app or software you want to build and vibing your way into it with the help of an AI tool.
Cracking the code of vibe coding

Mar 21, 2025 | flipboard.com | Pete Sena

1 hour agoI got tired of Safari revealing my web searches in iOS 18.4 — this setting fixes thatWhen it comes to my digital life, I've got nothing to hide. But then again, there's stuff I don't feel like broadcasting either.
Pete Sena on LinkedIn: The DeepSeek Takeover: How China beat Silicon Valley’s tech bros. Stick…

Jan 29, 2025 | linkedin.com | Pete Sena

Pete Sena I'm obsessed with using AI to create new revenue streams for entrepreneurs. 7h Report this post The DeepSeek Takeover: How China beat Silicon Valley’s tech bros. Stick with me and I'll break it down for dummies like me. How'd they do it? - Reward Systems > Compute Power- Constraints drive creativity: US Sanctions Backfired- Model Distillation: Why Build When You Can Borrow?