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Peter Lowe

United Kingdom

Journalism Consultant at Freelance

Former Head of Home News, Sky News. Writer, adviser, mentor, broadcaster, like music,film,art,travel, Coventry City, and Sky News!

Articles

  • 1 week ago | crazyegg.com | Peter Lowe

    Eye tracking used to be a high-cost tool reserved for labs and elite research teams. Today, it’s much more affordable, and an increasingly popular option for marketers and user experience (UX) teams who want to see how users actually interact with websites, products, and ads. This post breaks down the major types of eye tracking systems, how they work, and what they cost. The goal is to understand this potentially game-changing tool, and assess whether it makes sense for you.

  • 2 weeks ago | crazyegg.com | Peter Lowe

    Everyone complains about popups. But if you are trying to grow your business, who cares? Opt in popups work. The right offer, shown at the right time, will turn casual visitors into subscribers or buyers. Every successful online business knows it’s true, which is why it’s nearly impossible to visit a site without being asked for your email. I’ll walk you through everything you need to know in order to create an opt in popup that resonates with your site’s traffic.

  • 3 weeks ago | crazyegg.com | Peter Lowe

    Shopping cart abandonment is an opportunity to win customers who came as close as possible to buying without actually making the purchase. Let’s cover exactly what you need to know to decrease your shopping cart abandonment rate, increase sales, and retarget the shoppers who left before buying. Shopping cart abandonment is when a customer adds a product to an online cart but does not complete the purchase.

  • 3 weeks ago | kingston.nub.news | Peter Lowe

    Londoner Ed Jefferson has compiled a list of London's busiest bus stops using data from Transport for London (TfL) recorded last month. And Kingston's Eden Street D2 bus stop has been placed as number 15. Jefferson shows that the D2 stop has 1,832,743 boarders per year, or 5,007 per day - just ahead of Elephant & Castle stop R with a mere 4,975 boarders per day.

  • 1 month ago | crazyegg.com | Peter Lowe

    You can reduce your bounce rate by making low-risk, low-effort, common sense changes to your site. Along the way, you will make the experience more enjoyable and valuable to everyone who visits. This will improve conversion rates and other metrics that matter a whole lot more than bounce rate. Can’t find your bounce rate? GA4 doesn’t show it by default, but you can add it back in manually. It takes two seconds, we’ll cover it below.

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Peter Lowe
Peter Lowe @peterlowejourno
29 May 25

I just renewed my season ticket and wished I could have added a rider that the following magnificent seven players had to be at the club next season! Rudoni, Sakamoto, MVE, Grimes, EMC, Thomas, Kitching #pusb

Peter Lowe
Peter Lowe @peterlowejourno
19 Apr 25

Let’s not advertise how much he’s worth. Keep him under the radar!!

Dack Jaly
Dack Jaly @Dalyyyy1992

How much do we think Rudoni is worth? #pusb

Peter Lowe
Peter Lowe @peterlowejourno
11 Apr 25

How Trump illustrated the divide that still exists between American English and British English, though maybe they’re gradually getting closer together https://t.co/RzihHBtg55