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Nov 22, 2023 |
smartermsp.com | Phil Sansom
In the fast-paced world of security technology, vendors often find themselves in a ‘speed-dating’ cycle with customers and partners. The rush to present solutions and secure contracts can hinder the development of meaningful relationships, which are essential for long-term success. It’s time for security vendors to shift their focus from fleeting interactions to cultivating genuine partnerships that foster trust, open conversations, and sustained growth.
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