Philipp Sadek

Aug 28, 2023 | bcg.com | Albert Waas |Philipp Sadek

The European automotive industry has been a force in the continent’s economy for decades. It directly accounts for four million jobs and 3% of Europe’s GDP. The industry is also the poster child of Europe’s industrial success, with four out of the top ten global automakers by revenue coming out of Europe: Volkswagen, Mercedes-Benz, Stellantis, and BMW. However, the traditional sources of the auto industry’s consistently impressive track record are seriously threatened.