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Rana Vikramaditya

Articles

  • Feb 14, 2024 | ecommercefastlane.com | David Lim |Steve Hutt |Rana Vikramaditya

    Axiom Prep Center Review 2024: Focus On Selling, They Take Care Of Returns

  • Dec 8, 2023 | ecommercefastlane.com | Steve Hutt |Rana Vikramaditya

    “How does Instacart work?” It’s a simple enough question on the surface. And the answer can be fairly simple as well, depending on what exactly someone is really asking. Many people asking that question are actually wondering what exactly Instacart is, and/or how they can go about placing an order. So let’s start there. What is Instacart?

  • Dec 7, 2023 | ecommercefastlane.com | Steve Hutt |Rana Vikramaditya

    The one thing that remains constant with the ecommerce industry is that the landscape is always changing – and this year has been no exception. Brands are navigating an ever-complex environment marked by economic uncertainty, shifting consumer behavior, and the ongoing demand for seamless omnichannel experiences. On top of this, sustainability and ethical practices have become increasingly important to consumers throughout 2023, raising the bar for brands to align with their shoppers’ values.

  • Dec 7, 2023 | ecommercefastlane.com | Steve Hutt |Rana Vikramaditya

    Spending too much on customer acquisition? In this economy? You’re not alone — but it may not be the best use of budget. According to Salesforce, the odds of turning a first-time browser into a buyer are just 5-20%, while the likelihood of turning an existing customer into a repeat buyer is 60-70%. Those repeat buyers are worth their weight in gold. Depending on the study, they spend up to 67% more per purchase and account for 50% or more of total sales.

  • Dec 7, 2023 | ecommercefastlane.com | Steve Hutt |Rana Vikramaditya

    In the rapidly evolving digital commerce landscape, consumer preferences and behaviors continue to shape how we shop online. According to recent insights from Coveo, a leading technology company specializing in personalized digital experiences, the driving forces behind these shifts encompass a blend of affordability, data privacy concerns, personalization, and trust-building measures.

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