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Sep 4, 2024 | 
marketwatch.com | Rayna Perry |Katie Gray
Customer relationship management (CRM) software can be a game changer for insurance agents looking to retain customers, drive sales and make the most of their client database. However, there are several factors to consider before taking on a new software solution for your CRM strategy. There are various insurance-specific CRM platforms on the market, and many traditional CRMs can be customized to suit insurance agents’ needs.
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Aug 26, 2024 | 
marketwatch.com | Rayna Perry |Ghia Smith
Implementing customer relationship management (CRM) software can be a game-changer for busy nonprofits. The right CRM software can help you maintain donor relationships, drive donor retention and boost fundraising efforts. However, with so many similar options on the market, finding the best solution for your business can be tricky. We at the MarketWatch Guides team tested nonprofit software solutions and traditional CRM software to find top choices for nonprofit teams.
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Aug 19, 2024 | 
marketwatch.com | Rayna Perry |Ghia Smith
Best CRM Software For Small Business Best CRM Software Best CRM Software for Real Estate Best Simple CRM Software Best Marketing CRM Software Zoho vs. HubSpot at a GlanceZoho CRM is considered a budget-friendly CRM for teams that want to manage customer data while streamlining daily sales and marketing tasks. HubSpot is an expensive but more advanced CRM option designed for teams growing quickly and looking for intelligent insights based on customer data. Hubspot vs.
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Aug 19, 2024 | 
marketwatch.com | Rayna Perry |Ghia Smith
Best CRM Software For Small Business Best CRM Software Best CRM Software for Real Estate Best Simple CRM Software Best Marketing CRM Software HubSpot vs. Marketo At a GlanceAdobe Marketo is not a standalone CRM solution like HubSpot. It’s designed to streamline advanced marketing efforts and is often compared to Pardot from Salesforce (now called Marketing Cloud Account Engagement).
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Aug 19, 2024 | 
marketwatch.com | Rayna Perry |Ghia Smith
Best CRM Software For Small Business Best CRM Software Best CRM Software for Real Estate Best Simple CRM Software Best Marketing CRM Software Freshsales vs. Zendesk at a Glance Zendesk Sell vs. Freshsales CRM FeaturesSome of the most important features identified by CRM users in our recent survey are workflow automation, contact activity tracking and task management. We compared Freshsales CRM and Zendesk Sell based on top features like these.
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Aug 15, 2024 | 
marketwatch.com | Rayna Perry |Ghia Smith
HubSpot Review Salesforce Review HubSpot vs. Salesforce Comparison Best CRM Software Best CRM for Small Business Salesforce vs. HubSpot At a GlanceSalesforce and HubSpot offer comprehensive CRM solutions. If you’re considering Pardot/MCAE, it’s commonly used with Salesforce’s Sales Hub, the platform’s primary CRM solution. Hubspot vs. Pardot (MCAE) FeaturesMarketing Cloud Account Engagement (MCAE) is a marketing automation tool that can be connected with the Salesforce Sales Cloud.
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Aug 12, 2024 | 
marketwatch.com | Rayna Perry |Katie Gray
Best CRM Software For Small Business Best CRM Software Best CRM Software for Real Estate Best Simple CRM Software Best Marketing CRM Software Salesforce vs. Pipedrive CRM ComparisonGenerally, Pipedrive offers a more user-friendly interface, while Salesforce is more customizable with a long list of potential add-ons to enhance products like the Sales Cloud. However, Salesforce comes with a steeper learning curve, and customization comes at the cost of intensive implementation.
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Aug 12, 2024 | 
marketwatch.com | Rayna Perry |Ghia Smith
Best CRM Software For Small Business Best CRM Software Best CRM Software for Real Estate Best Simple CRM Software Best Marketing CRM Software Zoho vs. Salesforce OverviewSalesforce is a comprehensive, highly customizable CRM that can do almost anything with the proper configurations. Even so, it’s one of the most expensive options on the market and comes with an in-depth implementation process. Zoho CRM offers features similar to Salesforce but with more stringent usage limitations.
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Aug 12, 2024 | 
marketwatch.com | Rayna Perry |Ghia Smith
Best CRM Software For Small Business Best CRM Software Best CRM Software for Real Estate Best Simple CRM Software Best Marketing CRM Software Salesforce vs. Microsoft Dynamics 365 OverviewSalesforce’s Sales Hub and Microsoft Dynamics 365 Sales are similar products that offer most of the CRM features you expect to find in standalone CRM software.
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Jul 18, 2024 | 
marketwatch.com | Rayna Perry |Ghia Smith
Salesforce is renowned in the CRM space, but teams may want to consider alternatives due to a rise in competitors and varying business needs. Whether you’re looking to switch to a new CRM system or comparing your options with new CRM providers on the market, it’s vital to understand the pros and cons of Salesforce as part of an overall CRM strategy. We at the MarketWatch Guides team personally tested Salesforce and eight of its top competitors to evaluate each platform as a CRM solution.
